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Gap Inc.

Gap Inc. is an American retail group based in San Francisco, which is parent to apparel brands Gap, Old Navy, Banana Republic, Athleta and more.

Gap Inc.
Sustainability

Who Will Finance a More Sustainable Fashion Industry?

H&M, Gap, Mango and Bestseller are leading an effort to provide manufacturers with cheaper loans for decarbonisation projects. It’s an innovative bid to address fashion’s big climate financing gap, but it still has holes.

Sustainability

Who Will Finance a More Sustainable Fashion Industry?

H&M, Gap, Mango and Bestseller are leading an effort to provide manufacturers with cheaper loans for decarbonisation projects. It’s an innovative bid to address fashion’s big climate financing gap, but it still has holes.


Retail

This Week, a Check-In on Gap’s Turnaround Efforts

Gap Inc. will follow up a month of red-carpet highlights with an update on whether its efforts to reignite sales are paying off.

Retail

This Week, a Check-In on Gap’s Turnaround Efforts

Gap Inc. will follow up a month of red-carpet highlights with an update on whether its efforts to reignite sales are paying off.


Workplace & Talent

Why Fashion Needs to Step Up Support for Black Students

To cultivate Black talent in the industry, fashion schools must improve on recruiting and retaining minority students, diversity experts say. Brands too can show their support through mentorship initiatives with HBCUs.

Workplace & Talent

Why Fashion Needs to Step Up Support for Black Students

To cultivate Black talent in the industry, fashion schools must improve on recruiting and retaining minority students, diversity experts say. Brands too can show their support through mentorship initiatives with HBCUs.


Marketing

Did Mall Brands Just Win the Met Gala?

Well, not exactly. But some surprising names made an impression on the red carpet alongside the likes of Loewe, Alaïa and Balmain.

Marketing

Did Mall Brands Just Win the Met Gala?

Well, not exactly. But some surprising names made an impression on the red carpet alongside the likes of Loewe, Alaïa and Balmain.


Partner Content

Gap’s Head of Creative on the New Linen Moves Campaign and the Team Behind It

Following the launch of the latest spring campaign, Calvin Leung shares how Gap is re-centring on its purpose to reignite the brand, fostering a culture of creativity and curiosity.

Partner Content

Gap’s Head of Creative on the New Linen Moves Campaign and the Team Behind It

Following the launch of the latest spring campaign, Calvin Leung shares how Gap is re-centring on its purpose to reignite the brand, fostering a culture of creativity and curiosity.


Retail

Gap, Abercrombie and (Sort of) Nike: Earnings to Watch This Week

Big, mainstream brands report fourth-quarter results, plus what else to watch for in the coming days.

Retail

Gap, Abercrombie and (Sort of) Nike: Earnings to Watch This Week

Big, mainstream brands report fourth-quarter results, plus what else to watch for in the coming days.


Retail

Op-Ed | With Zac Posen, Gap Needs to Avoid Repeating a Big Mistake

Gap Inc.’s bet on bringing a touch of luxury to its affordable clothing line could be a strong one, but it must be mindful not to repeat its recent mistakes in trying to force a mainstream brand onto the runway as it did with Banana Republic.

Retail

Op-Ed | With Zac Posen, Gap Needs to Avoid Repeating a Big Mistake

Gap Inc.’s bet on bringing a touch of luxury to its affordable clothing line could be a strong one, but it must be mindful not to repeat its recent mistakes in trying to force a mainstream brand onto the runway as it did with Banana Republic.


Retail

Gap Inc. Names Zac Posen Creative Director

The American designer is tasked with reinvigorating the company’s entire portfolio, working directly alongside its new CEO, Richard Dickson, BoF has learned. He’ll also play a more hands-on role at Old Navy as chief creative officer.

Retail

Gap Inc. Names Zac Posen Creative Director

The American designer is tasked with reinvigorating the company’s entire portfolio, working directly alongside its new CEO, Richard Dickson, BoF has learned. He’ll also play a more hands-on role at Old Navy as chief creative officer.


Retail

The BoF Podcast | Richard Dickson on How to Recapture the Magic of Gap

CEO Richard Dickson, the executive responsible for Barbiemania in 2023, is now trying to give Gap the same treatment.

Retail

The BoF Podcast | Richard Dickson on How to Recapture the Magic of Gap

CEO Richard Dickson, the executive responsible for Barbiemania in 2023, is now trying to give Gap the same treatment.


Retail

Is Gap’s CEO ‘Kenough’ for Investors Seeking a Turnaround?

The apparel company is betting its new CEO, Richard Dickson, can emulate the success he found at Mattel.

Retail

Is Gap’s CEO ‘Kenough’ for Investors Seeking a Turnaround?

The apparel company is betting its new CEO, Richard Dickson, can emulate the success he found at Mattel.