Fenty Beauty
Lady Gaga Picks Amazon for Major Beauty Launch
The singer opens up exclusively to BoF about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as her retail partner.
Lady Gaga Picks Amazon for Major Beauty Launch
The singer opens up exclusively to BoF about her highly anticipated beauty brand, Haus Laboratories, and her decision to link up with Amazon as her retail partner.
What Fenty Beauty and Dollar General Have in Common
Cheap, blandly packaged private-label makeup lines are on the decline, while glamorous "exclusive" collections are all the rage. Turns out the two have more in common than at first glance.
What Fenty Beauty and Dollar General Have in Common
Cheap, blandly packaged private-label makeup lines are on the decline, while glamorous "exclusive" collections are all the rage. Turns out the two have more in common than at first glance.
The Shady Truth About Inclusive Beauty (And How Brands Can Improve)
BoF had a chemist analyse some of the most popular new 40-plus shade foundation lines to see which brands went beyond adding a bit more pigment to develop makeup for darker skin tones. Some pioneers in the category, including Fenty, fell short.
The Shady Truth About Inclusive Beauty (And How Brands Can Improve)
BoF had a chemist analyse some of the most popular new 40-plus shade foundation lines to see which brands went beyond adding a bit more pigment to develop makeup for darker skin tones. Some pioneers in the category, including Fenty, fell short.
Beauty’s Inclusivity Movement Has Sparked a Shade-Matching Arms Race
Brands are scrambling to develop a diverse range of foundation pigments so they can tout their inclusivity, but there's a new problem: how do these labels ensure their customers find the right shade?
Beauty’s Inclusivity Movement Has Sparked a Shade-Matching Arms Race
Brands are scrambling to develop a diverse range of foundation pigments so they can tout their inclusivity, but there's a new problem: how do these labels ensure their customers find the right shade?
LVMH's Secret Rihanna Project: New Details Emerge, and Why It's a Smart Move
According to newly obtained filings, LVMH’s rumoured new venture with Rihanna seems more likely than ever.
LVMH's Secret Rihanna Project: New Details Emerge, and Why It's a Smart Move
According to newly obtained filings, LVMH’s rumoured new venture with Rihanna seems more likely than ever.
The Fenty Effect Comes to Skincare
Skincare brands are introducing new products to protect and heal skin regardless of tone, chasing the same underserved group of racially diverse consumers that turned Rihanna’s Fenty Beauty into an overnight sensation.
The Fenty Effect Comes to Skincare
Skincare brands are introducing new products to protect and heal skin regardless of tone, chasing the same underserved group of racially diverse consumers that turned Rihanna’s Fenty Beauty into an overnight sensation.
Rihanna Sues Father to Keep Hands Off Her Fenty Trademark
The Barbados-born singer, who uses the Fenty trademark to sell cosmetics, lingerie and sneakers, asked the court for an injunction to stop her father using the Fenty name.
Rihanna Sues Father to Keep Hands Off Her Fenty Trademark
The Barbados-born singer, who uses the Fenty trademark to sell cosmetics, lingerie and sneakers, asked the court for an injunction to stop her father using the Fenty name.
The New Rules of Beauty PR
Press releases, long lead times — and, according to some experts, editors — are so three years ago. Sarah Brown talks to top publicists about how to do business, build brands and make sales in today’s ever-changing beauty landscape.
The New Rules of Beauty PR
Press releases, long lead times — and, according to some experts, editors — are so three years ago. Sarah Brown talks to top publicists about how to do business, build brands and make sales in today’s ever-changing beauty landscape.