Is Facebook Too Big for Fashion Brands to Boycott?
As the call to cancel paid advertising on the social media’s various platforms reaches a tipping point, small to mid-size fashion brands must evaluate where they draw the line between their values and sales.
Is Facebook Too Big for Fashion Brands to Boycott?
As the call to cancel paid advertising on the social media’s various platforms reaches a tipping point, small to mid-size fashion brands must evaluate where they draw the line between their values and sales.
For Brands Boycotting Facebook, Here's Where to Put Your Marketing Dollars
From billboards to Pinterest, there are new opportunities for brands looking to get a bigger bang for their advertising buck.
For Brands Boycotting Facebook, Here's Where to Put Your Marketing Dollars
From billboards to Pinterest, there are new opportunities for brands looking to get a bigger bang for their advertising buck.
Facebook Reboots Its Shop Feature
As more consumers turn to online shopping during the pandemic, the tech giant is hoping this time around it gains traction on the site.
Facebook Reboots Its Shop Feature
As more consumers turn to online shopping during the pandemic, the tech giant is hoping this time around it gains traction on the site.
The Year Ahead: Are You Ready for Next Generation Social Networks?
As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their strategy and find ways to maximise their return on marketing spend.
The Year Ahead: Are You Ready for Next Generation Social Networks?
As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their strategy and find ways to maximise their return on marketing spend.
Facebook Acquired a Start-up to Build a Live Shopping Feature
The social media company is working with Packagd to create a feature that will let users make purchases while watching live video broadcasts.
Facebook Acquired a Start-up to Build a Live Shopping Feature
The social media company is working with Packagd to create a feature that will let users make purchases while watching live video broadcasts.
WhatsApp Courts E-Commerce with New Catalogue Feature
The messaging app — acquired by Facebook in 2014 — has launched a catalogue feature that allows WhatsApp Business users to display a 'mobile storefront' showcasing their products.
WhatsApp Courts E-Commerce with New Catalogue Feature
The messaging app — acquired by Facebook in 2014 — has launched a catalogue feature that allows WhatsApp Business users to display a 'mobile storefront' showcasing their products.
Instagram Introduces Threads, Taking on Snapchat Messaging
The application will allow users to stay in close contact with a small circle of people, automatically sharing videos and statuses with them.
Instagram Introduces Threads, Taking on Snapchat Messaging
The application will allow users to stay in close contact with a small circle of people, automatically sharing videos and statuses with them.
Engaging the ‘Evolved’ Consumer
Facebook’s global head of luxury shares how consumer behaviour is evolving on its platforms and why both the tech giant and the fashion and luxury businesses must embrace transparency to engage the new generation.
Engaging the ‘Evolved’ Consumer
Facebook’s global head of luxury shares how consumer behaviour is evolving on its platforms and why both the tech giant and the fashion and luxury businesses must embrace transparency to engage the new generation.
Snapchat Is Back in Fashion
Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.
Snapchat Is Back in Fashion
Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.
Facebook Bets on Indian Start-Up in $125 Million Funding Round
The social network giant is the latest to join investments into Indian e-commerce marketplace Meesho, which connects apparel resellers to social media platforms including WhatsApp.
Facebook Bets on Indian Start-Up in $125 Million Funding Round
The social network giant is the latest to join investments into Indian e-commerce marketplace Meesho, which connects apparel resellers to social media platforms including WhatsApp.