Everlane

Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses
For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.

Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses
For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.

The Age of the Enlightened Consumer
More than ever, consumers are looking for spiritual meaning from the products they buy.

The Age of the Enlightened Consumer
More than ever, consumers are looking for spiritual meaning from the products they buy.

No Magic Bullet to Tapping China’s 750 Million Digital Consumers
For international brands, cross-border e-commerce on Tmall Global or JD Worldwide is not as simple as it seems.

No Magic Bullet to Tapping China’s 750 Million Digital Consumers
For international brands, cross-border e-commerce on Tmall Global or JD Worldwide is not as simple as it seems.

How Lockdown 2.0 Is Hitting the Supply Chain
The first wave of the pandemic devastated fashion’s supply chain. Fresh restrictions in Europe this month have already led to more cancellations and price pressure, and more pain is on the horizon as cases worsen in North America.

How Lockdown 2.0 Is Hitting the Supply Chain
The first wave of the pandemic devastated fashion’s supply chain. Fresh restrictions in Europe this month have already led to more cancellations and price pressure, and more pain is on the horizon as cases worsen in North America.

Fashion Needs a Ceasefire in the Trade Wars
With Joe Biden preparing to reboot US trade relationships, a potential breakthrough in the Brexit deadlock and the creation of the world’s largest trade bloc in Asia, there is hope of one.

Fashion Needs a Ceasefire in the Trade Wars
With Joe Biden preparing to reboot US trade relationships, a potential breakthrough in the Brexit deadlock and the creation of the world’s largest trade bloc in Asia, there is hope of one.

American Fashion Executives on What Happens Now
Post-election, industry executives sound off on what they need to focus on next.

American Fashion Executives on What Happens Now
Post-election, industry executives sound off on what they need to focus on next.

Amidst Tumult, Everlane Raises $85 Million
The direct-to-consumer brand known for its promise of radical transparency has come under fire this year, but a new cash infusion led by LVMH-linked L Catterton is a stabilising endorsement.

Amidst Tumult, Everlane Raises $85 Million
The direct-to-consumer brand known for its promise of radical transparency has come under fire this year, but a new cash infusion led by LVMH-linked L Catterton is a stabilising endorsement.

How and When Brands Should Say 'I’m Sorry’
As cancel culture evolves, the overused brand apology popular on Instagram and other social media must in turn become more thoughtful through language and action.

How and When Brands Should Say 'I’m Sorry’
As cancel culture evolves, the overused brand apology popular on Instagram and other social media must in turn become more thoughtful through language and action.

How to Make Your Customer Service Better
Crippled with shipment delays and mountains of returns, brands are crumbling under an influx of inquiries — and losing customers along the way. Here’s how to turn it around.

How to Make Your Customer Service Better
Crippled with shipment delays and mountains of returns, brands are crumbling under an influx of inquiries — and losing customers along the way. Here’s how to turn it around.

Corporate Activism Put to the Test
Societal unrest has left consumers more suspicious of branded social responsibility initiatives than ever.

Corporate Activism Put to the Test
Societal unrest has left consumers more suspicious of branded social responsibility initiatives than ever.