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Everlane

Everlane
Entrepreneurship

Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses

For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.

Entrepreneurship

Why Venture Capital Is a Bad Fit for (Most) Fashion Businesses

For every Reformation, there are a dozen Outdoor Voices. Most apparel companies will have better luck looking beyond Silicon Valley for funding.


Retail

The Age of the Enlightened Consumer

More than ever, consumers are looking for spiritual meaning from the products they buy.

Retail

The Age of the Enlightened Consumer

More than ever, consumers are looking for spiritual meaning from the products they buy.


China

No Magic Bullet to Tapping China’s 750 Million Digital Consumers

For international brands, cross-border e-commerce on Tmall Global or JD Worldwide is not as simple as it seems.

China

No Magic Bullet to Tapping China’s 750 Million Digital Consumers

For international brands, cross-border e-commerce on Tmall Global or JD Worldwide is not as simple as it seems.


Sustainability

How Lockdown 2.0 Is Hitting the Supply Chain

The first wave of the pandemic devastated fashion’s supply chain. Fresh restrictions in Europe this month have already led to more cancellations and price pressure, and more pain is on the horizon as cases worsen in North America.

Sustainability

How Lockdown 2.0 Is Hitting the Supply Chain

The first wave of the pandemic devastated fashion’s supply chain. Fresh restrictions in Europe this month have already led to more cancellations and price pressure, and more pain is on the horizon as cases worsen in North America.


News & Analysis

Fashion Needs a Ceasefire in the Trade Wars

With Joe Biden preparing to reboot US trade relationships, a potential breakthrough in the Brexit deadlock and the creation of the world’s largest trade bloc in Asia, there is hope of one.

News & Analysis

Fashion Needs a Ceasefire in the Trade Wars

With Joe Biden preparing to reboot US trade relationships, a potential breakthrough in the Brexit deadlock and the creation of the world’s largest trade bloc in Asia, there is hope of one.


News & Analysis

American Fashion Executives on What Happens Now

Post-election, industry executives sound off on what they need to focus on next.

News & Analysis

American Fashion Executives on What Happens Now

Post-election, industry executives sound off on what they need to focus on next.


Retail

Amidst Tumult, Everlane Raises $85 Million

The direct-to-consumer brand known for its promise of radical transparency has come under fire this year, but a new cash infusion led by LVMH-linked L Catterton is a stabilising endorsement.

Retail

Amidst Tumult, Everlane Raises $85 Million

The direct-to-consumer brand known for its promise of radical transparency has come under fire this year, but a new cash infusion led by LVMH-linked L Catterton is a stabilising endorsement.


Marketing

How and When Brands Should Say 'I’m Sorry’

As cancel culture evolves, the overused brand apology popular on Instagram and other social media must in turn become more thoughtful through language and action.

Marketing

How and When Brands Should Say 'I’m Sorry’

As cancel culture evolves, the overused brand apology popular on Instagram and other social media must in turn become more thoughtful through language and action.


Retail

How to Make Your Customer Service Better

Crippled with shipment delays and mountains of returns, brands are crumbling under an influx of inquiries — and losing customers along the way. Here’s how to turn it around.

Retail

How to Make Your Customer Service Better

Crippled with shipment delays and mountains of returns, brands are crumbling under an influx of inquiries — and losing customers along the way. Here’s how to turn it around.


Marketing

Corporate Activism Put to the Test

Societal unrest has left consumers more suspicious of branded social responsibility initiatives than ever.

Marketing

Corporate Activism Put to the Test

Societal unrest has left consumers more suspicious of branded social responsibility initiatives than ever.