DL1961

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Brands Claim Their Clothes Kill Viruses. Will Consumers Buy It?
With apparel spending down sharply, retailers are willing to try almost anything to lure anxious shoppers back. Tackling their fear of germs head-on is one way to woo them.

Brands Claim Their Clothes Kill Viruses. Will Consumers Buy It?
With apparel spending down sharply, retailers are willing to try almost anything to lure anxious shoppers back. Tackling their fear of germs head-on is one way to woo them.

Announcing Kirna Zabête, DL1961, Psykhe and Shaku
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

Announcing Kirna Zabête, DL1961, Psykhe and Shaku
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

WeWoreWhat’s Danielle Bernstein’s Latest Customer: Her Fellow Influencers
The content creator, who recently launched an e-commerce site to sell her swimwear and apparel lines, is launching a technology platform that will help influencers manage their businesses.

WeWoreWhat’s Danielle Bernstein’s Latest Customer: Her Fellow Influencers
The content creator, who recently launched an e-commerce site to sell her swimwear and apparel lines, is launching a technology platform that will help influencers manage their businesses.