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Craig Green

Craig Green
Retail

How London’s Soho Became a Mecca for Selling Fashion to Millennials

The gritty quarter of Soho has attracted a flood of fashion brands targeting young streetwear-savvy consumers.

Retail

How London’s Soho Became a Mecca for Selling Fashion to Millennials

The gritty quarter of Soho has attracted a flood of fashion brands targeting young streetwear-savvy consumers.


News & Analysis

The BoF Podcast: Craig Green Talks Creative Evolution

Speaking with Tim Blanks, the designer reflects on his journey from a love of 'making things' to becoming a fixture of London's menswear scene.

News & Analysis

The BoF Podcast: Craig Green Talks Creative Evolution

Speaking with Tim Blanks, the designer reflects on his journey from a love of 'making things' to becoming a fixture of London's menswear scene.


China

Escaping the Wrath of China’s Netizens

With brands seemingly unable to avoid outrage in the face of rising nationalism in the world’s largest luxury market, hiring chief diversity officers may not be enough.

China

Escaping the Wrath of China’s Netizens

With brands seemingly unable to avoid outrage in the face of rising nationalism in the world’s largest luxury market, hiring chief diversity officers may not be enough.


Luxury

How to Use Drops in the Instagram Age

Product drops have become a way for luxury’s biggest brands and retailers to cultivate exclusivity and excitement across their online and offline channels. Here’s how to get started.

Luxury

How to Use Drops in the Instagram Age

Product drops have become a way for luxury’s biggest brands and retailers to cultivate exclusivity and excitement across their online and offline channels. Here’s how to get started.


Luxury

Tod’s Factory Strategy: Is It Working?

After missing the sneaker boom, the Italian maker of luxury comfort shoes is aiming to reverse falling sales and re-energise its brand. The company’s new drops-driven model will be put to the test this month with the launch of a collaboration with star designer Alber Elbaz.

Luxury

Tod’s Factory Strategy: Is It Working?

After missing the sneaker boom, the Italian maker of luxury comfort shoes is aiming to reverse falling sales and re-energise its brand. The company’s new drops-driven model will be put to the test this month with the launch of a collaboration with star designer Alber Elbaz.


News & Analysis

The BoF Podcast: Tim Blanks on the Menswear Spring/Summer 2020 Season

This week on Inside Fashion, BoF’s editor-at-large gives his verdict on the latest round of men's shows and reflects on the Paris tribute to the late designer Karl Lagerfeld.

News & Analysis

The BoF Podcast: Tim Blanks on the Menswear Spring/Summer 2020 Season

This week on Inside Fashion, BoF’s editor-at-large gives his verdict on the latest round of men's shows and reflects on the Paris tribute to the late designer Karl Lagerfeld.


Fashion Week

In Paris, Searching for Clothes That Speak for Themselves

This season at the men's shows, theatrics were played up to cover a certain unworthiness of ideas and, sometimes, downright total nothingness. It's the clothes that must do the storytelling.

Fashion Week

In Paris, Searching for Clothes That Speak for Themselves

This season at the men's shows, theatrics were played up to cover a certain unworthiness of ideas and, sometimes, downright total nothingness. It's the clothes that must do the storytelling.


Fashion Week

An Emotional Quality at Louis Vuitton

Now that Virgil Abloh has an outlet to clarify how broad his creative output truly is, his work in fashion can stand and evolve on its own.

Fashion Week

An Emotional Quality at Louis Vuitton

Now that Virgil Abloh has an outlet to clarify how broad his creative output truly is, his work in fashion can stand and evolve on its own.


Luxury

The BoF Podcast: Moncler CEO Remo Ruffini Talks ‘Genius’ Strategy

Speaking in conversation with Imran Amed, the chief executive of Moncler discusses the outerwear brand's game-changing Genius strategy and why the company now feels more like a start-up.

Luxury

The BoF Podcast: Moncler CEO Remo Ruffini Talks ‘Genius’ Strategy

Speaking in conversation with Imran Amed, the chief executive of Moncler discusses the outerwear brand's game-changing Genius strategy and why the company now feels more like a start-up.


Workplace & Talent

How I Became... Head of Special Projects at Pitti Uomo

BoF Careers meets Francesca Tacconi, the woman behind Pitti Uomo’s special guest designer programme who is responsible for bringing the likes of Givenchy, Raf Simons, JW Anderson and Craig Green to the fair.

Workplace & Talent

How I Became... Head of Special Projects at Pitti Uomo

BoF Careers meets Francesca Tacconi, the woman behind Pitti Uomo’s special guest designer programme who is responsible for bringing the likes of Givenchy, Raf Simons, JW Anderson and Craig Green to the fair.