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Converse

News & Analysis

Nike's Converse Loses Chief Marketer to Supreme

Julien Cahn resigned from Converse earlier this year and left the company in February for a marketing role at Supreme, according to sources.

News & Analysis

Nike's Converse Loses Chief Marketer to Supreme

Julien Cahn resigned from Converse earlier this year and left the company in February for a marketing role at Supreme, according to sources.


Luxury

BoF Exclusive | J.W. Anderson Debuts Converse Partnership as Part of Brand Reinvention

Jonathan Anderson is kicking off a new era for his namesake label, centered on scale and new collaborations.

Luxury

BoF Exclusive | J.W. Anderson Debuts Converse Partnership as Part of Brand Reinvention

Jonathan Anderson is kicking off a new era for his namesake label, centered on scale and new collaborations.


News & Analysis

Can Converse Solve Its Chuck Challenge?

The company is revamping its iconic Chuck Taylor All Star again — this time for Generation Z.

News & Analysis

Can Converse Solve Its Chuck Challenge?

The company is revamping its iconic Chuck Taylor All Star again — this time for Generation Z.


News & Analysis

Chuck Taylor Sequel Flops, Dealing Blow to Nike’s Converse Brand

With a lot of fanfare last July, Converse released a more expensive version of the classic Chuck Taylor, the first major overhaul of the world’s most iconic and best-selling sneaker, though like many sequels it was a letdown.

News & Analysis

Chuck Taylor Sequel Flops, Dealing Blow to Nike’s Converse Brand

With a lot of fanfare last July, Converse released a more expensive version of the classic Chuck Taylor, the first major overhaul of the world’s most iconic and best-selling sneaker, though like many sequels it was a letdown.


News & Analysis

Inside the Iteration of Converse’s Chuck Taylors

The maker of Chuck Taylor All-Stars is on a drive to update its shoes. Is that what consumers really want?

News & Analysis

Inside the Iteration of Converse’s Chuck Taylors

The maker of Chuck Taylor All-Stars is on a drive to update its shoes. Is that what consumers really want?


China

Will Mass Customisation Work For Fashion?

Despite the success of services like NikeiD, mass customisation has yet to take off in fashion.

China

Will Mass Customisation Work For Fashion?

Despite the success of services like NikeiD, mass customisation has yet to take off in fashion.


News & Analysis

After a Billion Sore Feet, Converse Wants Chucks to Feel Like Nikes

Don't worry — there's no swoosh on the revamped version of the classic sneaker.

News & Analysis

After a Billion Sore Feet, Converse Wants Chucks to Feel Like Nikes

Don't worry — there's no swoosh on the revamped version of the classic sneaker.