Comme des Garçons

Op-Ed | The Rise of the Fashion Hipster
Catering to the fashion hipster — whose purchases are driven by irony, camp and insider humour — risks making promising brands the flavour of the day, argues Eugene Rabkin.

Op-Ed | The Rise of the Fashion Hipster
Catering to the fashion hipster — whose purchases are driven by irony, camp and insider humour — risks making promising brands the flavour of the day, argues Eugene Rabkin.

At Milan Design Week, the (Branded) Surface Says It All
Milan’s Design Week is a growing marketing platform for fashion and apparel brands from Nike to Loewe.

At Milan Design Week, the (Branded) Surface Says It All
Milan’s Design Week is a growing marketing platform for fashion and apparel brands from Nike to Loewe.

Why Fashion Is a Property Developer’s Not-So-Secret Weapon
As Dover Street Market opens in its new Haymarket location, adjacent to the Crown Estate’s new St. James’ Market project, BoF examines how real estate developers work with brands, retailers and other fashion entities to recast neighbourhoods.

Why Fashion Is a Property Developer’s Not-So-Secret Weapon
As Dover Street Market opens in its new Haymarket location, adjacent to the Crown Estate’s new St. James’ Market project, BoF examines how real estate developers work with brands, retailers and other fashion entities to recast neighbourhoods.

This Week’s Top 6 Reads
Don't miss the most important fashion news and analysis of the week.

This Week’s Top 6 Reads
Don't miss the most important fashion news and analysis of the week.

How Comme des Garçons Grew Gosha Rubchinskiy
BoF spoke exclusively with Gosha Rubchinskiy and Adrian Joffe, president of Comme des Garçons, to learn how the company catalysed the rapid growth of the skater-inflected fashion label.

How Comme des Garçons Grew Gosha Rubchinskiy
BoF spoke exclusively with Gosha Rubchinskiy and Adrian Joffe, president of Comme des Garçons, to learn how the company catalysed the rapid growth of the skater-inflected fashion label.

An Empathy With Radicalism at Comme des Garçons
Rei Kawakubo’s relationship with the punk spirit communicated by Malcolm McLaren and Vivienne Westwood has helped define Comme des Garçons as the foremost challenge to fashion orthodoxy.

An Empathy With Radicalism at Comme des Garçons
Rei Kawakubo’s relationship with the punk spirit communicated by Malcolm McLaren and Vivienne Westwood has helped define Comme des Garçons as the foremost challenge to fashion orthodoxy.

Down the High-Concept Drain
In Paris, Jacquemus and Anrealage leaned heavily on gimmicky high-concept theatrics.

Down the High-Concept Drain
In Paris, Jacquemus and Anrealage leaned heavily on gimmicky high-concept theatrics.

Milan, We Have Lift Off
In a Milan Fashion Week that's witnessing the sort of renaissance which can come with swift generational turnover, a blast of maximalist super-styling overpowered true design innovation.

Milan, We Have Lift Off
In a Milan Fashion Week that's witnessing the sort of renaissance which can come with swift generational turnover, a blast of maximalist super-styling overpowered true design innovation.

Fresh Reconstruction
The collection had a deliberately childish, homemade quality which made it feel fresh. But it also came with the pretence of being something truly avant-garde.

Fresh Reconstruction
The collection had a deliberately childish, homemade quality which made it feel fresh. But it also came with the pretence of being something truly avant-garde.

Remembered: The Game-Changing Martin Margiela Show of 1989
As talk turns towards a future of consumer-facing fashion shows, we look back on the 1989 Martin Margiela presentation, which set a new paradigm for the fashion show as a public spectacle, in an oral history with contributions from Margiela’s closest collaborators and biggest supporters of the time, courtesy of The Gentlewoman.

Remembered: The Game-Changing Martin Margiela Show of 1989
As talk turns towards a future of consumer-facing fashion shows, we look back on the 1989 Martin Margiela presentation, which set a new paradigm for the fashion show as a public spectacle, in an oral history with contributions from Margiela’s closest collaborators and biggest supporters of the time, courtesy of The Gentlewoman.