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How Online Brands Can Pave a Path to Profitability
Many direct-to-consumer brands run losses for years, relying on a perpetual cycle of funding rounds to cover the cost of acquiring new customers. Here’s BoF’s guide to getting out of the red, with advice from founders of start-ups that did it.
How Online Brands Can Pave a Path to Profitability
Many direct-to-consumer brands run losses for years, relying on a perpetual cycle of funding rounds to cover the cost of acquiring new customers. Here’s BoF’s guide to getting out of the red, with advice from founders of start-ups that did it.
P&G Sales and Profit Beat Estimates
The beauty business saw a 9 percent rise in organic sales, helped by the premium SK-II brand.
P&G Sales and Profit Beat Estimates
The beauty business saw a 9 percent rise in organic sales, helped by the premium SK-II brand.
The Key to Selling Makeup to Gen Z: Meet Them IRL
For young consumers, online shopping is the norm in practically every category - except beauty, where 90 percent still shop in stores. Here's how retailers create in-store shopping experiences that can attract legions of mobile-addicted teens.
The Key to Selling Makeup to Gen Z: Meet Them IRL
For young consumers, online shopping is the norm in practically every category - except beauty, where 90 percent still shop in stores. Here's how retailers create in-store shopping experiences that can attract legions of mobile-addicted teens.
Tapping the Men’s Wellness Opportunity
Men are showing a growing interest in meditation, yoga and supplements. Sports brands were slow to pick up on the trend, but are starting to realise that wellness isn't just for women.
Tapping the Men’s Wellness Opportunity
Men are showing a growing interest in meditation, yoga and supplements. Sports brands were slow to pick up on the trend, but are starting to realise that wellness isn't just for women.
Pinterest IPO Raises $1.4 Billion as It Shuns Social-Media Tag
Chief executive Ben Silbermann likes to project a more virtuous, less competitive vision of Pinterest, but investors will still be scrutinising its advertising model.
Pinterest IPO Raises $1.4 Billion as It Shuns Social-Media Tag
Chief executive Ben Silbermann likes to project a more virtuous, less competitive vision of Pinterest, but investors will still be scrutinising its advertising model.
How Champion Hit the Fashion Jackpot
The century-old brand best known for basic gym attire is experiencing an unlikely revival as it benefits from the rise of throwback culture and streetwear.
How Champion Hit the Fashion Jackpot
The century-old brand best known for basic gym attire is experiencing an unlikely revival as it benefits from the rise of throwback culture and streetwear.
The Pros and Cons of Private Equity
Private equity firms typically seek scalable fashion brands that promise a speedy return on investment. The results can be disastrous or magnificent, depending on the case.
The Pros and Cons of Private Equity
Private equity firms typically seek scalable fashion brands that promise a speedy return on investment. The results can be disastrous or magnificent, depending on the case.
Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.
Fashion businesses need to move faster to remain competitive. But speeding up means more than chasing trends – brands must realign their entire supply chain to create both market and social value.
Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.
Fashion businesses need to move faster to remain competitive. But speeding up means more than chasing trends – brands must realign their entire supply chain to create both market and social value.
Essence's New Owner Sees More Than a Magazine
When beauty entrepreneur Richelieu Dennis acquired the magazine for black women from Time Inc. at the end of 2017, he had larger ambitions in mind. Can a media company become a platform for wealth generation in the black community?
Essence's New Owner Sees More Than a Magazine
When beauty entrepreneur Richelieu Dennis acquired the magazine for black women from Time Inc. at the end of 2017, he had larger ambitions in mind. Can a media company become a platform for wealth generation in the black community?
J.Crew Floats Potential Madewell IPO
The company also named an interim CEO from within the organisation.
J.Crew Floats Potential Madewell IPO
The company also named an interim CEO from within the organisation.