Chanel
Chanel is a French luxury fashion house founded by Gabrielle "Coco" Chanel in Paris in 1910. The company is privately owned by the Wertheimer family and headquartered in Paris.
It’s Tough to Sell on Amazon. Here’s How Beauty Brands Can Make It Work.
Counterfeits, knockoffs and Amazon’s own private labels can make engaging with the e-commerce giant a daunting proposition. Brands that have found success on the site told BoF how they did it.
It’s Tough to Sell on Amazon. Here’s How Beauty Brands Can Make It Work.
Counterfeits, knockoffs and Amazon’s own private labels can make engaging with the e-commerce giant a daunting proposition. Brands that have found success on the site told BoF how they did it.
From Tiffany Blue to Louboutin Red: The Power of Owning a Colour
Just a handful of luxury stalwarts are so synonymous with a colour that consumers can instantly equate the shade with the name. So, how does a brand own a tone, and should smaller labels try?
From Tiffany Blue to Louboutin Red: The Power of Owning a Colour
Just a handful of luxury stalwarts are so synonymous with a colour that consumers can instantly equate the shade with the name. So, how does a brand own a tone, and should smaller labels try?
How to Launch an Influencer Brand in 2020
The market for products fronted by social media stars is crowded, but the upside can be massive. What are the ingredients to a successful launch?
How to Launch an Influencer Brand in 2020
The market for products fronted by social media stars is crowded, but the upside can be massive. What are the ingredients to a successful launch?
Pucci Is Looking to the Moncler Model. Can It Work?
The Florentine house, which has been without a creative director for almost two years, is planning to work with guest designers on its main collections. But the formula that worked so well for Moncler isn’t a slam-dunk, plug-and-play solution for all luxury brands.
Pucci Is Looking to the Moncler Model. Can It Work?
The Florentine house, which has been without a creative director for almost two years, is planning to work with guest designers on its main collections. But the formula that worked so well for Moncler isn’t a slam-dunk, plug-and-play solution for all luxury brands.
Coronavirus Casts a Pall Over Chinese New Year
This week, everyone will be talking about the coronavirus outbreak in China, LVMH's fourth-quarter results and the latest beauty brand to expand in the UK. Get your BoF Professional Cheat Sheet.
Coronavirus Casts a Pall Over Chinese New Year
This week, everyone will be talking about the coronavirus outbreak in China, LVMH's fourth-quarter results and the latest beauty brand to expand in the UK. Get your BoF Professional Cheat Sheet.
As Climate Crisis Hits Tipping Point, Fashion Comes to Davos. Is It Enough?
Leaders from big fashion brands descended on the World Economic Forum for the first time with the climate crisis top of mind. But the elephant in the room was the fundamental tension between sustainability and growth.
As Climate Crisis Hits Tipping Point, Fashion Comes to Davos. Is It Enough?
Leaders from big fashion brands descended on the World Economic Forum for the first time with the climate crisis top of mind. But the elephant in the room was the fundamental tension between sustainability and growth.
At Paris Couture, History Over Hype
The best collections were a homage to tradition, reverting back to shapes and ideas from the ‘Golden Age’ of the Fifties and Sixties.
At Paris Couture, History Over Hype
The best collections were a homage to tradition, reverting back to shapes and ideas from the ‘Golden Age’ of the Fifties and Sixties.
Enduring Modernity at Chanel
Virginie Viard convincingly pulled off the impressive feat of conveying Coco Chanel’s fascinating, complex spirit.
Enduring Modernity at Chanel
Virginie Viard convincingly pulled off the impressive feat of conveying Coco Chanel’s fascinating, complex spirit.
How to Unify a Global Brand
Can a luxury label make its lipsticks and handbags feel part of the same universe, no matter where or how customers encounter them? BoF breaks down what it takes to create coherency.
How to Unify a Global Brand
Can a luxury label make its lipsticks and handbags feel part of the same universe, no matter where or how customers encounter them? BoF breaks down what it takes to create coherency.
Fashion's Growth-Focused Business Model Is Not Sustainable. What's the Solution?
The industry has yet to solve the trade-off that selling more clothes, bags and shoes fundamentally requires more resources.
Fashion's Growth-Focused Business Model Is Not Sustainable. What's the Solution?
The industry has yet to solve the trade-off that selling more clothes, bags and shoes fundamentally requires more resources.