Skip to main content

Burberry

Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.

Burberry
News & Analysis

Dior Pulls 'Sauvage' Campaign After Facing Appropriation Backlash

The campaign video immediately sparked criticism from viewers who saw the depiction of a Native American dancer as an instance of cultural appropriation.

News & Analysis

Dior Pulls 'Sauvage' Campaign After Facing Appropriation Backlash

The campaign video immediately sparked criticism from viewers who saw the depiction of a Native American dancer as an instance of cultural appropriation.


Sustainability

Gore-Tex. Lycra. Could Fashion's Next Major Fabric Brand Be Green?

The companies that produce fashion’s textiles have long hovered behind the scenes, but growing consumer awareness of the industry’s environmental impact is creating brand-building opportunities further down the supply chain.

Sustainability

Gore-Tex. Lycra. Could Fashion's Next Major Fabric Brand Be Green?

The companies that produce fashion’s textiles have long hovered behind the scenes, but growing consumer awareness of the industry’s environmental impact is creating brand-building opportunities further down the supply chain.


Sustainability

Kering Chief to Present Industry Sustainability Pact to G7

Thirty fashion companies, including Chanel, Prada and H&M have joined the initiative spearheaded by François-Henri Pinault, at the request of French President Emmanuel Macron.

Sustainability

Kering Chief to Present Industry Sustainability Pact to G7

Thirty fashion companies, including Chanel, Prada and H&M have joined the initiative spearheaded by François-Henri Pinault, at the request of French President Emmanuel Macron.


Luxury

Gucci and Saint Laurent Face Uphill Battle to Get Green

Kering is leading luxury’s sustainability efforts, but the wider sector is walking a high wire: surging demand and social media are pushing brands to increase production and stage ever-flashier events, while consumers and regulators ramp up pressure on the same brands to lower their environmental impact.

Luxury

Gucci and Saint Laurent Face Uphill Battle to Get Green

Kering is leading luxury’s sustainability efforts, but the wider sector is walking a high wire: surging demand and social media are pushing brands to increase production and stage ever-flashier events, while consumers and regulators ramp up pressure on the same brands to lower their environmental impact.


Technology

Snapchat Is Back in Fashion

Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.

Technology

Snapchat Is Back in Fashion

Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.


Luxury

Losing Hong Kong: A Catastrophe for Luxury Retail

Violent clashes between pro-democracy protesters and China’s government spell long-lasting damage to the local retail sector, leaving Richemont, LVMH, Kering and others exposed. What options do brands have? BoF does the analysis.

Luxury

Losing Hong Kong: A Catastrophe for Luxury Retail

Violent clashes between pro-democracy protesters and China’s government spell long-lasting damage to the local retail sector, leaving Richemont, LVMH, Kering and others exposed. What options do brands have? BoF does the analysis.


China

Escaping the Wrath of China’s Netizens

With brands seemingly unable to avoid outrage in the face of rising nationalism in the world’s largest luxury market, hiring chief diversity officers may not be enough.

China

Escaping the Wrath of China’s Netizens

With brands seemingly unable to avoid outrage in the face of rising nationalism in the world’s largest luxury market, hiring chief diversity officers may not be enough.


News & Analysis

North America Luxury Stocks Drop as Hong Kong Protests Mount

The protests, which have continued for 10 straight weekends, are disrupting retail businesses, travel and gaming.

News & Analysis

North America Luxury Stocks Drop as Hong Kong Protests Mount

The protests, which have continued for 10 straight weekends, are disrupting retail businesses, travel and gaming.


Workplace & Talent

Positioning for Promotions Through Personal Branding

Experts say candidates can increase their chances for promotion by developing professional personas.

Workplace & Talent

Positioning for Promotions Through Personal Branding

Experts say candidates can increase their chances for promotion by developing professional personas.


Luxury

Investors Demand More From Expensive Luxury Stocks

Despite most luxury companies reporting sales growth in the latest round of results, investors’ appetite has cooled, in part due to high valuations.

Luxury

Investors Demand More From Expensive Luxury Stocks

Despite most luxury companies reporting sales growth in the latest round of results, investors’ appetite has cooled, in part due to high valuations.