Burberry
Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.
The Year Ahead: It's Time to Look Beyond China
As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.
The Year Ahead: It's Time to Look Beyond China
As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.
The Year Ahead: Are You Ready for Next Generation Social Networks?
As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their strategy and find ways to maximise their return on marketing spend.
The Year Ahead: Are You Ready for Next Generation Social Networks?
As traditional engagement models struggle on established social media platforms, fashion players will need to rethink their strategy and find ways to maximise their return on marketing spend.
This Decade in China: Part Two
BoF reflects on the past decade, examining the trends that shaped China’s fashion, beauty, luxury and retail landscape, from the fall of foreign fast fashion brands, to Hong Kong’s pro-democracy protests.
This Decade in China: Part Two
BoF reflects on the past decade, examining the trends that shaped China’s fashion, beauty, luxury and retail landscape, from the fall of foreign fast fashion brands, to Hong Kong’s pro-democracy protests.
This Decade in China: Part One
BoF looks back at the trends that have shaped China’s fashion, beauty, luxury and retail landscape over the past ten years, from the rise of WeChat to a series of cultural missteps by Western labels.
This Decade in China: Part One
BoF looks back at the trends that have shaped China’s fashion, beauty, luxury and retail landscape over the past ten years, from the rise of WeChat to a series of cultural missteps by Western labels.
The New Face of Celine Is a TikTok Star
The Hedi Slimane-led label has tapped Noen Eubanks, internet-famous for his eccentric 'e-boy' style and goofy lip-sync videos.
The New Face of Celine Is a TikTok Star
The Hedi Slimane-led label has tapped Noen Eubanks, internet-famous for his eccentric 'e-boy' style and goofy lip-sync videos.
Does a Moncler-Kering Deal Really Make Sense?
Murmurs that the luxury outerwear label might be scooped up by the French conglomerate underscore likely further consolidation in the fashion business. But would it be the right move for either party?
Does a Moncler-Kering Deal Really Make Sense?
Murmurs that the luxury outerwear label might be scooped up by the French conglomerate underscore likely further consolidation in the fashion business. But would it be the right move for either party?
Op-Ed | What Does Your Brand Sound Like?
Despite the emotional power of music and the growth of streaming services like Spotify, fashion labels are missing the opportunity to create sonic signatures, argues Arman Naféei.
Op-Ed | What Does Your Brand Sound Like?
Despite the emotional power of music and the growth of streaming services like Spotify, fashion labels are missing the opportunity to create sonic signatures, argues Arman Naféei.
Moncler Plays Down Possible Kering Takeover
CEO Remo Ruffini said a merger between Moncler and the luxury conglomerate was currently not being considered.
Moncler Plays Down Possible Kering Takeover
CEO Remo Ruffini said a merger between Moncler and the luxury conglomerate was currently not being considered.
Ralph Lauren and Brunello Cucinelli Are Up, Tod's and Richemont Disappoint
The luxury sector fared well this month, with hopes of a trade deal between China and the USA as well as increased M&A chatter adding to a predominantly positive results season.
Ralph Lauren and Brunello Cucinelli Are Up, Tod's and Richemont Disappoint
The luxury sector fared well this month, with hopes of a trade deal between China and the USA as well as increased M&A chatter adding to a predominantly positive results season.
Curation, Content and the Future of China’s Art Malls
‘Curation’ is the latest trend in China’s retail scene, as mall and department store giants keep pace with online competitors by transforming into places to see and be seen.
Curation, Content and the Future of China’s Art Malls
‘Curation’ is the latest trend in China’s retail scene, as mall and department store giants keep pace with online competitors by transforming into places to see and be seen.