Bobbi brown
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Bobbi Brown Does It Again
The makeup artist-turned-founder wants to fly solo with her second act: clean makeup range, Jones Road. Can she?

Bobbi Brown Does It Again
The makeup artist-turned-founder wants to fly solo with her second act: clean makeup range, Jones Road. Can she?

Colour Cosmetics Make a Bold Comeback
Makeup is now growing twice as fast as skin care as beauty shoppers turn to neon eyeshadows and bold shimmery blushes to create looks inspired by TikTok trends and the Y2K revival.

Colour Cosmetics Make a Bold Comeback
Makeup is now growing twice as fast as skin care as beauty shoppers turn to neon eyeshadows and bold shimmery blushes to create looks inspired by TikTok trends and the Y2K revival.

Why Do Conglomerates Close Beauty Brands?
Just six weeks after Estée Lauder announced it would shutter makeup line Becca, the beauty giant said it would also close Rodin Olio Lusso. Shiseido and LVMH’s Kendo are rethinking their portfolios, too.

Why Do Conglomerates Close Beauty Brands?
Just six weeks after Estée Lauder announced it would shutter makeup line Becca, the beauty giant said it would also close Rodin Olio Lusso. Shiseido and LVMH’s Kendo are rethinking their portfolios, too.

How Successful Beauty Founders Are Managing the Crisis
BoF spoke to five experienced entrepreneurs about how they steered their businesses through times of adversity — and how they are managing now in the face of Covid-19.

How Successful Beauty Founders Are Managing the Crisis
BoF spoke to five experienced entrepreneurs about how they steered their businesses through times of adversity — and how they are managing now in the face of Covid-19.

Start-Up School: How to Write a Business Plan
A step-by-step guide to formulate your business strategy to kick-start your fashion company.

Start-Up School: How to Write a Business Plan
A step-by-step guide to formulate your business strategy to kick-start your fashion company.

Laura Mercier Founder Says Trust Yourself and Keep Working
Brand builder and investor Janet Gurwitch shares advice on choosing the right channel and the power of packaging.

Laura Mercier Founder Says Trust Yourself and Keep Working
Brand builder and investor Janet Gurwitch shares advice on choosing the right channel and the power of packaging.

Start-Up School | Chapter 1: Define Your Business Model
A great idea is an important first step, but it’s the business model that will turn that concept into a real company.

Start-Up School | Chapter 1: Define Your Business Model
A great idea is an important first step, but it’s the business model that will turn that concept into a real company.

Start-Up School | Chapter 7: Plan Your Exit Strategy
Exiting a business is one of the toughest decisions an entrepreneur will make. It’s a big chance to reap the financial rewards from years of hard work and to ensure the company they have nurtured from the start ends up in good hands.

Start-Up School | Chapter 7: Plan Your Exit Strategy
Exiting a business is one of the toughest decisions an entrepreneur will make. It’s a big chance to reap the financial rewards from years of hard work and to ensure the company they have nurtured from the start ends up in good hands.

Today's Instagram Star May Be Tomorrow's Cosmetics Mogul
A new generation of celebrity makeup artists hopes to parlay social media influence into big business. But it takes more than a couple million Instagram followers to become the next Pat McGrath.

Today's Instagram Star May Be Tomorrow's Cosmetics Mogul
A new generation of celebrity makeup artists hopes to parlay social media influence into big business. But it takes more than a couple million Instagram followers to become the next Pat McGrath.

Bobbi Brown and Walmart Want to Bring Wellness to the Masses
The makeup industry veteran is partnering with the retailer to launch a line of gummies, tea, pills, powders and tablets, BoF has learned. They are betting that wellness concepts that proved hits with Goop and other luxury retailers will translate into a mass consumer brand.

Bobbi Brown and Walmart Want to Bring Wellness to the Masses
The makeup industry veteran is partnering with the retailer to launch a line of gummies, tea, pills, powders and tablets, BoF has learned. They are betting that wellness concepts that proved hits with Goop and other luxury retailers will translate into a mass consumer brand.