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How Fashion Is Cashing in on the 2022 Wedding Boom
Fashion brands are anticipating a surge in demand for wedding garb, and are responding in kind.

How Fashion Is Cashing in on the 2022 Wedding Boom
Fashion brands are anticipating a surge in demand for wedding garb, and are responding in kind.

Case Study | How to Build a Customer-Centric Brand
For 50 years, Urban Outfitters has managed to ride the waves of mid-priced apparel retail without succumbing to the steady decline of its competitors. The key to the success of its brand stable — which also includes Anthropologie, Free People and Nuuly — is the company’s belief that the customer should define the product mix, not the merchant.

Case Study | How to Build a Customer-Centric Brand
For 50 years, Urban Outfitters has managed to ride the waves of mid-priced apparel retail without succumbing to the steady decline of its competitors. The key to the success of its brand stable — which also includes Anthropologie, Free People and Nuuly — is the company’s belief that the customer should define the product mix, not the merchant.

High Street Retailers Step Up to the Altar
With off-the-rack gowns at competitive prices, retailers like Asos are targeting brides-to-be who are spending less on the dress.

High Street Retailers Step Up to the Altar
With off-the-rack gowns at competitive prices, retailers like Asos are targeting brides-to-be who are spending less on the dress.