Banana Republic
Banana Republic, owned by Gap Inc., is a global apparel and accessories brand founded in 1978 in California. The company also produces home accessories under its sub-brand BR Home.


How Amazon Fashion Could Save a Generation of Designers
The deep-pocketed e-commerce giant could use its unrivalled platform to support young designers and connect a universe of independent labels with millions of digital consumers, swiftly establishing itself as one of the world’s top fashion destinations.

How Amazon Fashion Could Save a Generation of Designers
The deep-pocketed e-commerce giant could use its unrivalled platform to support young designers and connect a universe of independent labels with millions of digital consumers, swiftly establishing itself as one of the world’s top fashion destinations.

Gap Inc. Cancels Summer and Fall Orders As Covid-19 Bites
The US retailing giant asked suppliers to stop shipping orders and halt production for the fall season, taking drastic measures to mitigate fallout from a widespread retail lockdown.

Gap Inc. Cancels Summer and Fall Orders As Covid-19 Bites
The US retailing giant asked suppliers to stop shipping orders and halt production for the fall season, taking drastic measures to mitigate fallout from a widespread retail lockdown.

Keeping Track of Fashion's Layoffs
From Macy’s to Everlane, the retail industry is bracing for more layoffs as store closures and economic turmoil hurt sales.

Keeping Track of Fashion's Layoffs
From Macy’s to Everlane, the retail industry is bracing for more layoffs as store closures and economic turmoil hurt sales.

The Fashion Rental Market Tested and Explained: Who Has the Best Service?
BoF tried out five of the most popular fashion rental services. The verdict? While renting solves some pain points, the promise of an infinite closet has yet to be fulfilled.

The Fashion Rental Market Tested and Explained: Who Has the Best Service?
BoF tried out five of the most popular fashion rental services. The verdict? While renting solves some pain points, the promise of an infinite closet has yet to be fulfilled.

The BoF Podcast: Mickey Drexler on How to Make Things People Will Buy
The New York-based ‘merchant prince’ speaks with BoF’s Lauren Sherman about discount culture and how tapping into the zeitgeist helped turn around brands like Gap and J.Crew.

The BoF Podcast: Mickey Drexler on How to Make Things People Will Buy
The New York-based ‘merchant prince’ speaks with BoF’s Lauren Sherman about discount culture and how tapping into the zeitgeist helped turn around brands like Gap and J.Crew.

Three Strategies for Brands Entering the Rental Market
Want to get started with rental, but not sure which avenue to take? BoF breaks down the options and weighs the pros and cons of each.

Three Strategies for Brands Entering the Rental Market
Want to get started with rental, but not sure which avenue to take? BoF breaks down the options and weighs the pros and cons of each.

Inside the Closet of the Future
With the rise of rental and resale, wardrobes of the future are primed to be smaller, more temporary and filled with pieces designed to last longer.

Inside the Closet of the Future
With the rise of rental and resale, wardrobes of the future are primed to be smaller, more temporary and filled with pieces designed to last longer.

The Best Fashion Buying and Merchandising Jobs Around the World
Take a look at the 200+ global buying and merchandising roles on BoF Careers, from Zalando in Berlin to Louis Vuitton in Hong Kong.

The Best Fashion Buying and Merchandising Jobs Around the World
Take a look at the 200+ global buying and merchandising roles on BoF Careers, from Zalando in Berlin to Louis Vuitton in Hong Kong.

The Year Ahead: It's Time to Look Beyond China
As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.

The Year Ahead: It's Time to Look Beyond China
As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.

Lessons from Art Basel’s Viral Banana
Maurizio Cattelan’s duct-taped banana drove the kind of buzz that brands dream about. What can fashion labels learn?

Lessons from Art Basel’s Viral Banana
Maurizio Cattelan’s duct-taped banana drove the kind of buzz that brands dream about. What can fashion labels learn?