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Banana Republic

Banana Republic, owned by Gap Inc., is a global apparel and accessories brand founded in 1978 in California. The company also produces home accessories under its sub-brand BR Home.

Banana Republic
Retail

How Amazon Fashion Could Save a Generation of Designers

The deep-pocketed e-commerce giant could use its unrivalled platform to support young designers and connect a universe of independent labels with millions of digital consumers, swiftly establishing itself as one of the world’s top fashion destinations.

Retail

How Amazon Fashion Could Save a Generation of Designers

The deep-pocketed e-commerce giant could use its unrivalled platform to support young designers and connect a universe of independent labels with millions of digital consumers, swiftly establishing itself as one of the world’s top fashion destinations.


Retail

Gap Inc. Cancels Summer and Fall Orders As Covid-19 Bites

The US retailing giant asked suppliers to stop shipping orders and halt production for the fall season, taking drastic measures to mitigate fallout from a widespread retail lockdown.

Retail

Gap Inc. Cancels Summer and Fall Orders As Covid-19 Bites

The US retailing giant asked suppliers to stop shipping orders and halt production for the fall season, taking drastic measures to mitigate fallout from a widespread retail lockdown.


Retail

Keeping Track of Fashion's Layoffs

From Macy’s to Everlane, the retail industry is bracing for more layoffs as store closures and economic turmoil hurt sales.

Retail

Keeping Track of Fashion's Layoffs

From Macy’s to Everlane, the retail industry is bracing for more layoffs as store closures and economic turmoil hurt sales.


Technology

The Fashion Rental Market Tested and Explained: Who Has the Best Service?

BoF tried out five of the most popular fashion rental services. The verdict? While renting solves some pain points, the promise of an infinite closet has yet to be fulfilled.

Technology

The Fashion Rental Market Tested and Explained: Who Has the Best Service?

BoF tried out five of the most popular fashion rental services. The verdict? While renting solves some pain points, the promise of an infinite closet has yet to be fulfilled.


Retail

The BoF Podcast: Mickey Drexler on How to Make Things People Will Buy

The New York-based ‘merchant prince’ speaks with BoF’s Lauren Sherman about discount culture and how tapping into the zeitgeist helped turn around brands like Gap and J.Crew.

Retail

The BoF Podcast: Mickey Drexler on How to Make Things People Will Buy

The New York-based ‘merchant prince’ speaks with BoF’s Lauren Sherman about discount culture and how tapping into the zeitgeist helped turn around brands like Gap and J.Crew.


Retail

Three Strategies for Brands Entering the Rental Market

Want to get started with rental, but not sure which avenue to take? BoF breaks down the options and weighs the pros and cons of each.    

Retail

Three Strategies for Brands Entering the Rental Market

Want to get started with rental, but not sure which avenue to take? BoF breaks down the options and weighs the pros and cons of each.    


Retail

Inside the Closet of the Future

With the rise of rental and resale, wardrobes of the future are primed to be smaller, more temporary and filled with pieces designed to last longer.

Retail

Inside the Closet of the Future

With the rise of rental and resale, wardrobes of the future are primed to be smaller, more temporary and filled with pieces designed to last longer.


Workplace & Talent

The Best Fashion Buying and Merchandising Jobs Around the World

Take a look at the 200+ global buying and merchandising roles on BoF Careers, from Zalando in Berlin to Louis Vuitton in Hong Kong.

Workplace & Talent

The Best Fashion Buying and Merchandising Jobs Around the World

Take a look at the 200+ global buying and merchandising roles on BoF Careers, from Zalando in Berlin to Louis Vuitton in Hong Kong.


China

The Year Ahead: It's Time to Look Beyond China

As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.

China

The Year Ahead: It's Time to Look Beyond China

As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.


Marketing

Lessons from Art Basel’s Viral Banana

Maurizio Cattelan’s duct-taped banana drove the kind of buzz that brands dream about. What can fashion labels learn?

Marketing

Lessons from Art Basel’s Viral Banana

Maurizio Cattelan’s duct-taped banana drove the kind of buzz that brands dream about. What can fashion labels learn?