Partner Content
Creating a Purpose-Driven Design Culture at Banana Republic
BoF interviews two design leaders at the San Francisco-based company to discover how they foster a culture of optimism and enable employees to find purpose in creativity.
Banana Republic
Banana Republic, owned by Gap Inc., is a global apparel and accessories brand founded in 1978 in California. The company also produces home accessories under its sub-brand BR Home.
Partner content by Banana Republic
Banana Republic is a global apparel and accessories brand focused on delivering versatile, contemporary classics, designed for today with style that endures. Through thoughtful design, Banana Republic provides a wardrobe of favorites to style and wear time and time again in new ways. Banana Republic offers fragrances, clothing, eyewear, jewelry, shoes and handbags with detailed craftsmanship and luxurious materials. Founded in San Francisco, Banana Republic is a division of leading global specialty retailer, Gap Inc. (NYSE: GPS). Customers may shop Banana Republic in more than 750 company-operated and franchise retail locations worldwide and online.
Company Snapshot
TYPEPublic
ESTABLISHED1978
HEADQUARTERSUnited States
EMPLOYEES> 10,000
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Banana Republic Inventory Analyst
San Francisco, California, United States
Banana Republic Inventory Analyst
San Francisco, California, United States
Banana Republic Visual Merchandising Specialist
San Francisco, California, United States
Banana Republic Manager, Field Visual Merchandising- Banana Republic Factory Stores
New York, New York, United States of America
Banana Republic Manager, Field Visual Merchandising- Banana Republic Factory Stores
Sunrise, Florida, United States of America
Banana Republic Assistant Merchandiser, Women's
San Francisco, California, United States
Banana Republic Market Visual Manager- Manhattan
New York, New York, United States
Highlights
Peter Do to Collaborate With Banana Republic
At Gap Inc., Unlocking Creativity Through Internal Mobility 
How to Fix Broken BrandsOTHER LINKS
Banana Republic + Its Marketing Edge
Adweek
BANANA REPUBLIC ARCHIVE
PR Newswire
Banana Republic’s White Lotus Collection
Fast Company
An Upgrade to Resort Style with The White Lotus
Fashionisto
Banana Republic unveils refreshed New York City flagship
Retail Dive
Vintage Shopping is Booming
NYT
Banana Republic Does Basics So Well
Who What Wear
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Latest News & Analysis
Retail
How Mining the Archives Became Fashion’s Go-To Strategy
Brands such as Mulberry and Banana Republic are reissuing vintage pieces – or even selling the originals – as they look to tap into consumers’ nostalgia.
How Mining the Archives Became Fashion’s Go-To Strategy
Brands such as Mulberry and Banana Republic are reissuing vintage pieces – or even selling the originals – as they look to tap into consumers’ nostalgia.
Retail
Gap Drops After Tariffs’ Tolls and Athleta Weigh on Performance
Changes at the San Francisco-based company’s namesake brand and Old Navy seem to be working, but Banana Republic and Athleta haven’t bounced back as quickly.
Gap Drops After Tariffs’ Tolls and Athleta Weigh on Performance
Changes at the San Francisco-based company’s namesake brand and Old Navy seem to be working, but Banana Republic and Athleta haven’t bounced back as quickly.
Partner Content
How Gap Inc. Champions San Francisco’s Creative Community
With initiatives designed to uplift local artisans and empower employees’ creative pursuits, Gap Inc. is fostering ties to the creative community in the West Coast city and celebrating its artistic legacy while nurturing employee creativity and entrepreneurship at large.
How Gap Inc. Champions San Francisco’s Creative Community
With initiatives designed to uplift local artisans and empower employees’ creative pursuits, Gap Inc. is fostering ties to the creative community in the West Coast city and celebrating its artistic legacy while nurturing employee creativity and entrepreneurship at large.
Retail
This Week, a Check-In on Gap’s Turnaround Efforts
Gap Inc. will follow up a month of red-carpet highlights with an update on whether its efforts to reignite sales are paying off.
This Week, a Check-In on Gap’s Turnaround Efforts
Gap Inc. will follow up a month of red-carpet highlights with an update on whether its efforts to reignite sales are paying off.
Retail
Op-Ed | With Zac Posen, Gap Needs to Avoid Repeating a Big Mistake
Gap Inc.’s bet on bringing a touch of luxury to its affordable clothing line could be a strong one, but it must be mindful not to repeat its recent mistakes in trying to force a mainstream brand onto the runway as it did with Banana Republic.
Op-Ed | With Zac Posen, Gap Needs to Avoid Repeating a Big Mistake
Gap Inc.’s bet on bringing a touch of luxury to its affordable clothing line could be a strong one, but it must be mindful not to repeat its recent mistakes in trying to force a mainstream brand onto the runway as it did with Banana Republic.
Retail
The BoF Podcast | Richard Dickson on How to Recapture the Magic of Gap
CEO Richard Dickson, the executive responsible for Barbiemania in 2023, is now trying to give Gap the same treatment.
The BoF Podcast | Richard Dickson on How to Recapture the Magic of Gap
CEO Richard Dickson, the executive responsible for Barbiemania in 2023, is now trying to give Gap the same treatment.
Partner Content
At Gap Inc., Unlocking Creativity Through Internal Mobility
BoF learns about the development and upskilling opportunities that working for a portfolio company like Gap Inc. enables, hearing from creatives who have worked across more than one of its brands — Gap, Athleta, Banana Republic and Old Navy.
At Gap Inc., Unlocking Creativity Through Internal Mobility
BoF learns about the development and upskilling opportunities that working for a portfolio company like Gap Inc. enables, hearing from creatives who have worked across more than one of its brands — Gap, Athleta, Banana Republic and Old Navy.
Retail
How to Fix Broken Brands
For storied but faded labels, reissuing archival styles with modern twists is the easy part. Long-term revival requires intensive internal reorganisation.
How to Fix Broken Brands
For storied but faded labels, reissuing archival styles with modern twists is the easy part. Long-term revival requires intensive internal reorganisation.
Retail
Op-Ed | Yeezy Was Never Going to Save Gap. What Can?
It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.
Op-Ed | Yeezy Was Never Going to Save Gap. What Can?
It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.
Partner Content
Building the Future of Creative Collaboration at Gap Inc.
BoF learns how the parent company of Gap, Old Navy, Banana Republic and Athleta is optimising collaborative working practices and workspaces for its creative teams in a post-pandemic workplace.
Building the Future of Creative Collaboration at Gap Inc.
BoF learns how the parent company of Gap, Old Navy, Banana Republic and Athleta is optimising collaborative working practices and workspaces for its creative teams in a post-pandemic workplace.