Away
How Online Brands Can Pave a Path to Profitability
Many direct-to-consumer brands run losses for years, relying on a perpetual cycle of funding rounds to cover the cost of acquiring new customers. Here’s BoF’s guide to getting out of the red, with advice from founders of start-ups that did it.
How Online Brands Can Pave a Path to Profitability
Many direct-to-consumer brands run losses for years, relying on a perpetual cycle of funding rounds to cover the cost of acquiring new customers. Here’s BoF’s guide to getting out of the red, with advice from founders of start-ups that did it.
Millennial Loyalty Isn’t Enough: These Brands Want Their Love
With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.
Millennial Loyalty Isn’t Enough: These Brands Want Their Love
With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.
5 Top Tips for Entrepreneurial Success
Jen Rubio, co-founder and chief brand officer of direct-to-consumer luggage brand, Away, shares her advice to launch a successful start-up.
5 Top Tips for Entrepreneurial Success
Jen Rubio, co-founder and chief brand officer of direct-to-consumer luggage brand, Away, shares her advice to launch a successful start-up.
Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio
The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.
Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio
The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.
Away Raises $50 Million to Build a Better Carry-On Bag
The luggage start-up is winning over investors by promising to disrupt a sleepy consumer category — and turn a profit at the same time.
Away Raises $50 Million to Build a Better Carry-On Bag
The luggage start-up is winning over investors by promising to disrupt a sleepy consumer category — and turn a profit at the same time.
Luggage Brand Away Launches Pop-Up Hotel in Paris
The brand's takeover of the Amastan Hotel during Paris Fashion Week is its latest venture into the travel experience space.
Luggage Brand Away Launches Pop-Up Hotel in Paris
The brand's takeover of the Amastan Hotel during Paris Fashion Week is its latest venture into the travel experience space.
5 Lessons on How to Build a Business in Fashion
Instagram’s Eva Chen, Away’s Jen Rubio, Aurora James of Brother Vellies and Iris Alonzo and Carolina Crespo of Everybody joined BoF's Lauren Sherman to discuss entrepreneurship in fashion.
5 Lessons on How to Build a Business in Fashion
Instagram’s Eva Chen, Away’s Jen Rubio, Aurora James of Brother Vellies and Iris Alonzo and Carolina Crespo of Everybody joined BoF's Lauren Sherman to discuss entrepreneurship in fashion.
The Top 10 Venture-Backed Fashion Startups
As a spate of disruptive startups inch toward a decade in business, those being disrupted are increasingly turning to acquisitions to better secure their futures. BoF identifies the top targets.
The Top 10 Venture-Backed Fashion Startups
As a spate of disruptive startups inch toward a decade in business, those being disrupted are increasingly turning to acquisitions to better secure their futures. BoF identifies the top targets.
In Stagnant Luxury Market, Luggage Brands Roll On
While the market for personal luxury goods grew only 1 percent last year, momentum in high-end tourism is fuelling a gold rush in sturdy luggage on wheels.
In Stagnant Luxury Market, Luggage Brands Roll On
While the market for personal luxury goods grew only 1 percent last year, momentum in high-end tourism is fuelling a gold rush in sturdy luggage on wheels.
For Young Brands, Is the Instagram Opportunity Shrinking?
Once a highly efficient way for young brands to market themselves, Instagram is more crowded, competitive and costly than ever before.
For Young Brands, Is the Instagram Opportunity Shrinking?
Once a highly efficient way for young brands to market themselves, Instagram is more crowded, competitive and costly than ever before.