Adidas

Lululemon Challenges Nike and Adidas with Menswear Push
Shares of yoga-pants specialist brand surged 20 percent on Thursday, with several Wall Street analysts raising their price targets for the company after a blockbuster fourth quarter.

Lululemon Challenges Nike and Adidas with Menswear Push
Shares of yoga-pants specialist brand surged 20 percent on Thursday, with several Wall Street analysts raising their price targets for the company after a blockbuster fourth quarter.

Op-Ed | Why Women’s Streetwear Will Be Big Business
Female fans of streetwear constitute a major market opportunity for brands, argues Reggie Casagrande.

Op-Ed | Why Women’s Streetwear Will Be Big Business
Female fans of streetwear constitute a major market opportunity for brands, argues Reggie Casagrande.

Adidas Chief Says It’s Time for Reebok to Start Growing Again
The German company has closed under-performing Reebok stores and allowed some licensing deals to expire, while allocating more resources to marketing.

Adidas Chief Says It’s Time for Reebok to Start Growing Again
The German company has closed under-performing Reebok stores and allowed some licensing deals to expire, while allocating more resources to marketing.

Adidas Slumps as Retro Shoes Wane on European Home Turf
The sportswear company expects sales growth to slow this year due to the retro footwear boom losing momentum in Europe and supply chain problems in North America.

Adidas Slumps as Retro Shoes Wane on European Home Turf
The sportswear company expects sales growth to slow this year due to the retro footwear boom losing momentum in Europe and supply chain problems in North America.

Nike Target of Twitter Storm After Basketball Star's Shoe Splits
This isn’t the first time the sportswear has had problems with its basketball merchandise.

Nike Target of Twitter Storm After Basketball Star's Shoe Splits
This isn’t the first time the sportswear has had problems with its basketball merchandise.

Adidas Targets Customisation With In-Store Shoe Printing
The German sports apparel giant is accelerating the time it takes to bring a new shoe to the market from as long as 15 months to six months or less.

Adidas Targets Customisation With In-Store Shoe Printing
The German sports apparel giant is accelerating the time it takes to bring a new shoe to the market from as long as 15 months to six months or less.

Retail-Tech Cluster Gives Israel a Stake in Global Fashion
Israel-based start-ups have built 3D software cutting down design time and saving water compared to less sustainable processes in India and China.

Retail-Tech Cluster Gives Israel a Stake in Global Fashion
Israel-based start-ups have built 3D software cutting down design time and saving water compared to less sustainable processes in India and China.

Online Clothing Retailers Hunt for Better Fit to Cut Costly Returns
Almost a third of shoes and clothes from brands like Adidas and Zalando are bigger or smaller than the size on the label indicates, according to fitting models.

Online Clothing Retailers Hunt for Better Fit to Cut Costly Returns
Almost a third of shoes and clothes from brands like Adidas and Zalando are bigger or smaller than the size on the label indicates, according to fitting models.

Puma Goes Back to the Future With Computerised Running Shoes
The German company is selling a refurbished version of its 1986 shoe with computers in the heels.

Puma Goes Back to the Future With Computerised Running Shoes
The German company is selling a refurbished version of its 1986 shoe with computers in the heels.

Power Moves | Bob Sauerberg Exits Condé Nast, Unilever Appoints New CEO
This week, Condé Nast's chief executive steps down amid company shakeups, while Unilever's longstanding chief is retiring after a decade in charge.

Power Moves | Bob Sauerberg Exits Condé Nast, Unilever Appoints New CEO
This week, Condé Nast's chief executive steps down amid company shakeups, while Unilever's longstanding chief is retiring after a decade in charge.