Sephora
Sephora and Ulta Battle for the Big-Box Retail Market
As the future of beauty specialty retail remains uncertain, Sephora and Ulta are teaming up with giants like Targets and Kohl’s for security — and hopefully to attract some new customers.
Sephora and Ulta Battle for the Big-Box Retail Market
As the future of beauty specialty retail remains uncertain, Sephora and Ulta are teaming up with giants like Targets and Kohl’s for security — and hopefully to attract some new customers.
How Did LVMH Fashion Get Back to Double-Digit Growth Already?
The answer has a lot to do with Louis Vuitton, Dior and the Chinese market. BoF breaks down the key factors behind the rebound.
How Did LVMH Fashion Get Back to Double-Digit Growth Already?
The answer has a lot to do with Louis Vuitton, Dior and the Chinese market. BoF breaks down the key factors behind the rebound.
How Fashion and Beauty Can Better Engage with Black Businesses
Four months after renewed demands for racial justice hit the fashion and beauty industries, what — beyond symbolic gestures — has been done, and what will it take to make initiatives like the 15 Percent Pledge work?
How Fashion and Beauty Can Better Engage with Black Businesses
Four months after renewed demands for racial justice hit the fashion and beauty industries, what — beyond symbolic gestures — has been done, and what will it take to make initiatives like the 15 Percent Pledge work?
Sephora Expands Racial Diversity Push Through Grant Programme
The six-month incubator scheme will host eight to 12 founders whose products range from hair-care to fragrance to skincare.
Sephora Expands Racial Diversity Push Through Grant Programme
The six-month incubator scheme will host eight to 12 founders whose products range from hair-care to fragrance to skincare.
How to Sell to College Students When Campus Is Closed
Brands like Aerie and VS Pink relied on in-person student events and campus ambassadors to drive sales. Can they replicate that success online?
How to Sell to College Students When Campus Is Closed
Brands like Aerie and VS Pink relied on in-person student events and campus ambassadors to drive sales. Can they replicate that success online?
Power Moves | Sephora Names New President and CEO, Courrèges Hires Artistic Director From Louis Vuitton
This week, Martin Brok succeeded Chris de Lapuente as president and chief executive of LVMH-owned Sephora, while Nicolas Di Felice joined Courrèges as artistic director.
Power Moves | Sephora Names New President and CEO, Courrèges Hires Artistic Director From Louis Vuitton
This week, Martin Brok succeeded Chris de Lapuente as president and chief executive of LVMH-owned Sephora, while Nicolas Di Felice joined Courrèges as artistic director.
Case Study | Tapping Into the Future of Physical Retail
In the age of e-commerce, defining the role of the store is as daunting as ever. But a brick-and-mortar experience is vital to brand building. A store is still the most important touchpoint between consumer and product, and the right interaction could create a lifetime of loyalty. From Warby Parker’s digital-to-physical evolution to Neiman Marcus Group’s investments in customer service, BoF examines the importance of the store — and how it complements the online experience.
Case Study | Tapping Into the Future of Physical Retail
In the age of e-commerce, defining the role of the store is as daunting as ever. But a brick-and-mortar experience is vital to brand building. A store is still the most important touchpoint between consumer and product, and the right interaction could create a lifetime of loyalty. From Warby Parker’s digital-to-physical evolution to Neiman Marcus Group’s investments in customer service, BoF examines the importance of the store — and how it complements the online experience.
No Tourists, No Commuters, No Customers: Thinking Beyond the Shopping District
Urban thoroughfares like Fifth Avenue and Bond Street have been hit hard by the pandemic. What happens to flagships now?
No Tourists, No Commuters, No Customers: Thinking Beyond the Shopping District
Urban thoroughfares like Fifth Avenue and Bond Street have been hit hard by the pandemic. What happens to flagships now?
The Next Beauty Destination? The Grocery Aisle
With no end in sight to the pandemic, beauty labels may need to rethink their distribution strategies. Grocery stores may be the next frontier.
The Next Beauty Destination? The Grocery Aisle
With no end in sight to the pandemic, beauty labels may need to rethink their distribution strategies. Grocery stores may be the next frontier.
A Lipstick With Your Pizza? Why Beauty Brands Are Linking Up With Food Delivery Giants
On-demand services have helped the likes of Sephora reach consumers and boost sales in China. But as consumption habits shift, they could have a bigger role to play everywhere.
A Lipstick With Your Pizza? Why Beauty Brands Are Linking Up With Food Delivery Giants
On-demand services have helped the likes of Sephora reach consumers and boost sales in China. But as consumption habits shift, they could have a bigger role to play everywhere.