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Sephora

Sephora
Beauty

Why FaceGym Is Looking Beyond the Clinic

The company best known for facial “workouts” saw its skin care business grow online during the pandemic. A new Sephora partnership aims to bring the brand to a new set of customers.

Beauty

Why FaceGym Is Looking Beyond the Clinic

The company best known for facial “workouts” saw its skin care business grow online during the pandemic. A new Sephora partnership aims to bring the brand to a new set of customers.


Luxury

What’s Next for Farfetch in China?

This week, everyone will be talking about Farfetch’s earnings plus new beauty retail concepts from Sephora and Ulta.

Luxury

What’s Next for Farfetch in China?

This week, everyone will be talking about Farfetch’s earnings plus new beauty retail concepts from Sephora and Ulta.


Beauty

The Post-Pandemic Opportunity in Fragrance

After a year of booming sales, the fragrance industry is turning its attention to the post-pandemic era, where shifts in product discovery, marketing and more will dictate the sector’s future.

Beauty

The Post-Pandemic Opportunity in Fragrance

After a year of booming sales, the fragrance industry is turning its attention to the post-pandemic era, where shifts in product discovery, marketing and more will dictate the sector’s future.


China

Sephora’s China Rivals Ready for Battle

After 16 years in Mainland China, LVMH’s Sephora faces serious competition as local multi-brand players jostle for a larger slice of the country’s $51 billion beauty market.

China

Sephora’s China Rivals Ready for Battle

After 16 years in Mainland China, LVMH’s Sephora faces serious competition as local multi-brand players jostle for a larger slice of the country’s $51 billion beauty market.


Financial Markets

Reinventing Luxury Retail for the Post-Pandemic Era

With e-commerce set to become the leading channel for luxury sales, brands must rethink their stores to make sure they remain relevant and profitable, writes Pierre Mallevays.

Financial Markets

Reinventing Luxury Retail for the Post-Pandemic Era

With e-commerce set to become the leading channel for luxury sales, brands must rethink their stores to make sure they remain relevant and profitable, writes Pierre Mallevays.


Marketing

The Secret to Sephora’s Influencer Marketing Success

On the surface, Sephora’s influencer marketing programs seem comparable to those of its competitors like Ulta. But a unique approach to talent scouting and development sets it apart from the rest.

Marketing

The Secret to Sephora’s Influencer Marketing Success

On the surface, Sephora’s influencer marketing programs seem comparable to those of its competitors like Ulta. But a unique approach to talent scouting and development sets it apart from the rest.


Beauty

Case Study | Sephora’s Bid to Dominate Global Beauty Retail

Beauty’s early retail innovator is beset by challenges across several sales channels and global markets. As rivals now look to disrupt the original disruptor, Sephora’s next chapter may be its most arduous yet.

Beauty

Case Study | Sephora’s Bid to Dominate Global Beauty Retail

Beauty’s early retail innovator is beset by challenges across several sales channels and global markets. As rivals now look to disrupt the original disruptor, Sephora’s next chapter may be its most arduous yet.


Beauty

What Beauty Products Will Consumers Buy in 2021?

Beauty companies preparing for post-pandemic life have accepted that skin care and natural makeup are here to stay — but are still plotting a colour cosmetics comeback.

Beauty

What Beauty Products Will Consumers Buy in 2021?

Beauty companies preparing for post-pandemic life have accepted that skin care and natural makeup are here to stay — but are still plotting a colour cosmetics comeback.


Beauty

Why Estée Lauder Is Finally Acquiring Deciem

The American prestige beauty giant’s purchase of the company, best known for $6 serums, is a sign of the increasing blur between drugstore and luxury.

Beauty

Why Estée Lauder Is Finally Acquiring Deciem

The American prestige beauty giant’s purchase of the company, best known for $6 serums, is a sign of the increasing blur between drugstore and luxury.


Beauty

How India’s Nykaa Aims to Beat Sephora

The Indian beauty unicorn is preparing for an IPO that could see it reach a valuation of $3 billion thanks to persuasive digital marketing and a hyper-local merchandise mix.

Beauty

How India’s Nykaa Aims to Beat Sephora

The Indian beauty unicorn is preparing for an IPO that could see it reach a valuation of $3 billion thanks to persuasive digital marketing and a hyper-local merchandise mix.