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66˚North Taps Kei Toyoshima in Fashion Push

The Icelandic outerwear label, backed by the family that owns Chanel, aims to ‘elevate’ and widen the appeal of its brand.

Sports

66˚North Taps Kei Toyoshima in Fashion Push

The Icelandic outerwear label, backed by the family that owns Chanel, aims to ‘elevate’ and widen the appeal of its brand.


News & Analysis

Chanel Owners Invest in Icelandic Outerwear Brand 66˚North

Mousse Partners, the investment firm controlled by the family that owns Chanel, is buying into the outerwear brand’s ambition to do for technical gear what athleisure has done for athletics wear.

News & Analysis

Chanel Owners Invest in Icelandic Outerwear Brand 66˚North

Mousse Partners, the investment firm controlled by the family that owns Chanel, is buying into the outerwear brand’s ambition to do for technical gear what athleisure has done for athletics wear.