Asics Buys Marathon Registration Platforms to Boost Running-Shoe Sales
The Japanese sportswear brand is accelerating global expansion by acquiring race-registration platforms to deepen engagement with runners.
Opinions
Retail
Why Amazon Fashion Should Buy Farfetch
This week BoF reported that Farfetch is seeking a ‘white knight’ to avoid collapse. A deal with Amazon could be the answer, writes Imran Amed.
Why Amazon Fashion Should Buy Farfetch
This week BoF reported that Farfetch is seeking a ‘white knight’ to avoid collapse. A deal with Amazon could be the answer, writes Imran Amed.
Workplace & Talent
Inside BoF’s Lululemon Investigation
At the Vancouver-based yoga lifestyle juggernaut, being Black is ‘off brand,’ according to months of reporting by BoF’s Sheena Butler-Young.
Inside BoF’s Lululemon Investigation
At the Vancouver-based yoga lifestyle juggernaut, being Black is ‘off brand,’ according to months of reporting by BoF’s Sheena Butler-Young.
Sustainability
Don’t Believe What Consumers Say When It Comes to Sustainability
A growing body of consumer surveys suggests interest in sustainable consumption is reaching a tipping point. Those surveys are deeply flawed, writes Kenneth P. Pucker.
Don’t Believe What Consumers Say When It Comes to Sustainability
A growing body of consumer surveys suggests interest in sustainable consumption is reaching a tipping point. Those surveys are deeply flawed, writes Kenneth P. Pucker.
Luxury
Taking Stock of the Burberry Reboot
The British luxury brand’s quarterly results were disappointing, but we have yet to see the full potential of the new business and creative vision take hold, writes Imran Amed.
Taking Stock of the Burberry Reboot
The British luxury brand’s quarterly results were disappointing, but we have yet to see the full potential of the new business and creative vision take hold, writes Imran Amed.
Direct-to-Consumer
Why DTC Companies Should Avoid Venture Capital
All that cash might be tempting, but the motivations of founders and venture investors are rarely aligned, writes Imran Amed.
Why DTC Companies Should Avoid Venture Capital
All that cash might be tempting, but the motivations of founders and venture investors are rarely aligned, writes Imran Amed.
Creative Class
Ezra Petronio: Art Director In Excelsis
The fashion Renaissance man talks to Tim Blanks about the role of the art director, the activist roots of Self Service, how megabrands have reshaped the industry and why social media is a bubble he hopes will burst.
Ezra Petronio: Art Director In Excelsis
The fashion Renaissance man talks to Tim Blanks about the role of the art director, the activist roots of Self Service, how megabrands have reshaped the industry and why social media is a bubble he hopes will burst.
Luxury
Balmain: The House Olivier Rousteing Rebuilt
The designer’s extravagant vision and charismatic persona have taken the Parisian luxury house’s annual sales from €20 million to €300 million, Rousteing revealed in an exclusive interview with Laurence Benaïm which covers opulence, longevity, diversity and the aftermath of a shocking robbery.
Balmain: The House Olivier Rousteing Rebuilt
The designer’s extravagant vision and charismatic persona have taken the Parisian luxury house’s annual sales from €20 million to €300 million, Rousteing revealed in an exclusive interview with Laurence Benaïm which covers opulence, longevity, diversity and the aftermath of a shocking robbery.
Luxury
Where Will Mumbai’s Luxury Customers Shop?
As attention shifts to India’s high-potential luxury market, Mumbai’s traditional luxury district could give the new Jio World Plaza mega-mall a run for its money, writes Imran Amed.
Where Will Mumbai’s Luxury Customers Shop?
As attention shifts to India’s high-potential luxury market, Mumbai’s traditional luxury district could give the new Jio World Plaza mega-mall a run for its money, writes Imran Amed.
Luxury
Phoebe Philo: The Big Reveal
In Philo’s first looks for her long-awaited namesake label, there’s the luxe minimalism she was known for at Celine, but also a raw, shredded edge which breaks with her immediate past, reveals Tim Blanks after an audience with the designer.
Phoebe Philo: The Big Reveal
In Philo’s first looks for her long-awaited namesake label, there’s the luxe minimalism she was known for at Celine, but also a raw, shredded edge which breaks with her immediate past, reveals Tim Blanks after an audience with the designer.
Luxury
The Big Phoebe Philo Launch: What to Expect
The star designer will need to embrace new ways of working to give her start-up label the best chance of success, writes Imran Amed.
The Big Phoebe Philo Launch: What to Expect
The star designer will need to embrace new ways of working to give her start-up label the best chance of success, writes Imran Amed.
Beauty
The Business of Beauty Haul of Fame: This Makeup Artist Drives Pop Music
From Glossier-themed Bat Mitzvahs to the return of tramp stamps, the week in beauty news.
The Business of Beauty Haul of Fame: This Makeup Artist Drives Pop Music
From Glossier-themed Bat Mitzvahs to the return of tramp stamps, the week in beauty news.
Creative Class
The Divine Decadence of Helmut Newton
The life and work of the taboo-busting photographer continue to enthral and scandalise in equal measure, writes Tim Blanks.
The Divine Decadence of Helmut Newton
The life and work of the taboo-busting photographer continue to enthral and scandalise in equal measure, writes Tim Blanks.
The News in Brief
Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.