Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

British Retailer Next Raises Profit Outlook Again

A Next storefront.
Next store | Source: Shutterstock (Shutterstock)

British clothing retailer Next on Wednesday raised its full-year profit outlook for the fourth time in six months as it reported a 5.9 percent rise in first-half profit on a two-year basis, benefiting from strong trading since COVID-19 restrictions ended.

Next, which trades from about 500 stores as well as online, made a pretax profit of £347 million ($474 million) in the six months to July, on full-price sales up 8.8 percent versus 2019 — before the COVID-19 pandemic started to disrupt trading.

The group said full-price sales in the last eight weeks increased 20 percent versus 2019, materially exceeding its expectations.

It raised its full-price sales guidance for the rest of the 2021-22 year to up 10 percent, versus up 6 percent previously, and its forecast for pretax profit to £800 million, £36 million ahead of its previous guidance.

ADVERTISEMENT

Next has shown great resilience during the pandemic, benefiting from its long-established and well invested online operations.

Rivals with weaker or no online business, notably Primark, saw large falls in sales. Others, such as Topshop-owner Arcadia, and Debenhams have gone bust.

Shares in Next, up 37 percent over the last year, closed Tuesday at 8,080 pence, valuing the business at £10.9 billion.

By James Davey, editors: Paul Sandle and Kate Holton.

Learn more:

Jack Wills Founder Relaunches Aubin Brand With Backing From Next

The British high-street retailer has taken a 33 percent stake in the label and will also provide e-commerce infrastructure to support its operations. The financial terms of the deal were not disclosed.

In This Article
Topics

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Can Big Luxury Find Its New Look?

Sex sells — if anyone can figure out what sexy means in 2026. Robert Williams tracks the search for a new silhouette at Kering’s Gucci, LVMH’s Dior and more.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON