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Bankrupt Jewellery Retailer Claire’s to Sell Its North America Business

The fashion jewellery retailer announced it would sell its North American business to private equity firm Ames Watson for an undisclosed amount, aiming to cut losses during ongoing US bankruptcy proceedings.
Jewellery is displayed at a Claire's Accessories store in Novato, California.
Claire’s has suffered in recent years from increased competition, high rent costs, and new tariffs on imports from supplier nations such as China, Thailand and Vietnam. (Getty Images)

Fashion jewellery retailer Claire’s said on Wednesday it would sell its North America business to private equity firm Ames Watson for an undisclosed amount, as the company aims to cut losses while navigating ongoing US bankruptcy proceedings.

The retailer operating more than 2,300 stores across 17 countries in North America and Europe, disclosed $690 million in debt in US bankruptcy court filings in Delaware earlier this month, marking its second bankruptcy protection filing since 2018.

“The sale of these stores and Claire’s IP to Ames Watson will significantly benefit the Company’s efforts to create value through its Restructuring Proceedings,” the company, which sells necklaces, bracelets and accessories, including headphones and soft toys, said. The sale requires approval from the US and Canadian courts.

Ames Watson is a permanent capital holding company generating more than $2 billion in revenue, according to its website. It acquires, transforms, and partners with middle-market companies to build long-term value.

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Claire’s has suffered in recent years from increased competition, high rent costs, and new tariffs on imports from supplier nations such as China, Thailand and Vietnam.

The company said liquidation will continue for its other North American stores that are not being sold.

“We are glad to reach this definitive agreement to sell a portion of our North America operations to Ames Watson and maximise the value of our company for all our stakeholders,” CEO Chris Cramer said.

Ames Watson co-founder Lawrence Berger said that the firm was “committed to investing in its (Claire’s) future by preserving a significant retail footprint across North America.”

By Abu Sultan, Mrinmay Dey; Editor: by Rashmi Aich

Learn more:

Claire’s to Appoint Administrator in UK and Ireland, Putting 2,150 Jobs at Risk

Chief executive Chris Cramer said, ‘This decision, while difficult, is part of our broader effort to protect the long-term value of Claire’s across all markets.’

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