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The Brazil-based footwear and accessories conglomerate registered full year 2020 adjusted net revenues of 1.6 billion Brazilian reais (approximately $278 million), down 4 percent from the previous year. Adjusted net income declined year on year by 38.1 percent to 87.3 million reais ($15.2 million).
Arezzo & Co offset the closure of physical stores during 2020 lockdowns by implementing several digital transformation initiatives that yielded e-commerce sales growth of 145 percent to 526 million reais ($91.6 million) for the full year.
Alexandre Birman, CEO of Arezzo & Co, explained to BoF that “we were fast to create a crisis committee and had to make decisions quickly to prepare for tough moments ahead [during the pandemic and] we created an app that allows anyone to become a sales associate using our company’s inventory and earn a commission on sales.”
He cited adjusting the supply chain, launching new products and collections more frequently and accelerating their digital strategy.
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The group owns shoe brands Arezzo, Schutz, Anacapri, Alexandre Birman, Fiever, Alme and a distribution license for Vans in Brazil, and the ZZ Mall market. In October, the company purchased Reserva Group, a clothing retailer and group of apparel brands, for 715 million reais ($121.6 million). In November, Arezzo bought 75 percent of Troc, an online luxury clothing resale site.
In the fourth quarter of 2020, the company registered an adjusted net income of 83.2 million reais ($14.5 million), representing 77.8 percent growth from the previous year.
“Reserva has a powerful digital presence as well, and it boosted our growth,” says Birman, adding that “the fourth quarter was the cherry on top, we grew a lot and finished the year with an amazing position.”




