Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

American Apparel Warns May Need More Capital for Restructuring

Struggling teen clothing retailer American Apparel Inc launched a restructuring plan to cut costs but warned it may not be enough to meet funding requirements in the next 12 months.
American Apparel LA store | Source: Flickr
By
  • Reuters

LOS ANGELES, United States — Struggling teen clothing retailer American Apparel Inc launched a restructuring plan to cut costs but warned it may not be enough to meet funding requirements in the next 12 months.

The company, which is being sued by founder and former CEO Dov Charney, said on Monday it would cut jobs and close stores to slash costs by about $30 million over the next 18 months.

American Apparel said there could be no guarantee that even after the restructuring it would have sufficient funds in the next 12 months unless it raised additional capital.

"... There can be no guarantee that (American Apparel) will be able to raise such additional capital," the company added.

ADVERTISEMENT

American Apparel has been posting losses for last five years. During that period, its market value shrank to $90 million from $540 million.

The company is trying to emerge from a showdown with its founder and former CEO Dov Charney, who was ousted last year for allegedly misusing company funds and failing to stop a subordinate from creating defamatory blog posts about former employees.

American Apparel is facing about 20 lawsuits from Charney and shareholders.

Charney's ouster was a dramatic fall from power for a clothing trend-setter who, early in his career, won acclaim for making apparel in the United States when the bulk of the industry was producing overseas.

American Apparel said on Monday it would revamp its merchandise and launch a new fall line focused on basic clothing items.

The company, which has about 10,000 employees, did not disclose how many jobs it would cut or the number of stores it would close.

The company's shares were down 4 percent at 48 cents on Thursday on the American Exchange.

By Ramkumar Iyer; editor: Saumyadeb Chakrabarty.

In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.

The New Reality of Shipping to Saks

While $1.75 billion in court-approved funding has brought labels back to the fold, the real test for vendors will come when that temporary safety net vanishes later this year.


The Step-by-Step Guide to Brand Elevation | Case Study

A growing number of mass and premium brands are pushing upmarket with a more luxe look, better materials and, often, higher prices. This case study unpacks how these labels are navigating the tricky challenge of elevating a brand.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Is Nike Doing With Its ACG Label?

The activewear giant seems intent on turning its nearly 40-year-old niche outdoor fashion brand into a mainstream success. The plan hinges on convincing backpackers and athletes its rugged technical gear can perform just as well as The North Face or Arc’teryx.


Question Time in Paris

It’s not an existential crisis — yet — but Rick Owens and Daniel Roseberry confront some headscratchers in their latest collections.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON