Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

NY Exhibit Unties History, Culture of Sneakers

"The Rise of Sneaker Culture," which opens at the Brooklyn Museum on Friday, traces the history of sneakers from their humble beginnings to iconic status.
"The Rise of the Sneaker Culture" exhibit at the Brooklyn Museum | Source: Reuters
By
  • Reuters

NEW YORK, United States — From rubber-soled footwear in the 1830s to a spike running shoe in the 1860s and luxury creations by designers Christian Louboutin and Prada, a new exhibit traces the history of sneakers from their humble beginnings to iconic status.

"The Rise of Sneaker Culture," which opens at the Brooklyn Museum on Friday and runs through Oct.4, reveals how the comfortable athletic footwear developed as people had more leisure time and sports rose in popularity.

It includes about 150 pairs of sneakers from museums, archives of manufacturers such as Adidas, Converse, Nike, Puma and Reebok and from private collections.

"It's an exhibition that explores this item that is very common to most people," said Lisa Small, the curator of exhibitions at the museum.

ADVERTISEMENT

"Everyone has a pair of sneakers, but this show kind of explores its history from the 19th century through today and how it's become this kind of iconic form of footwear that has so many different meanings."

Divided into six sections it shows how sneakers developed from early 1920s Keds canvas top shoes to more specialized sport sneakers in the decades leading to the early 1970s.

It spans the development of high-end sneakers linked with hip-hop and basketball stars such as Michael Jordan. As luxury designers and celebrities such as Kanye West jumped into the game, the elite element continued.

"We have a shoe that Kanye designed for Louis Vuitton," said Small. "We have sneakers by Christian Louboutin, that's another really interesting fact. High-end women's shoe designers entered the men's sneaker game. So we've got Prada, we've got Louboutin, we've got Jimmy Choo's."

Some of the highlights include all 23 pairs of Air Jordan sneakers Nike created with former NBA star Michael Jordan and a pair of Adidas signed and donated by rap group Run DMC.

Visitors can also view the running shoes that Adi Dassler, founder of Adidas, gave to Olympic athlete Jesse Owens to train in for the 1936 Olympics in Berlin and share their own sneaker stories in an interactive display.

By Alicia Powell, Patricia Reaney; editor: Andrew Hay.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from News & Analysis
Fashion News, Analysis and Business Intelligence from the leading digital authority on the global fashion industry.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

What Is Nike Doing With Its ACG Label?

The activewear giant seems intent on turning its nearly 40-year-old niche outdoor fashion brand into a mainstream success. The plan hinges on convincing backpackers and athletes its rugged technical gear can perform just as well as The North Face or Arc’teryx.


Question Time in Paris

It’s not an existential crisis — yet — but Rick Owens and Daniel Roseberry confront some headscratchers in their latest collections.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON