Agenda-setting intelligence, analysis and advice for the global fashion community.
According to Italian market reports, creative director Alessandro Michele collaborated with Balenciaga (which is also owned by Kering) and its creative director, Demna Gvasalia on Gucci’s newest collection. The Kering-owned Italian luxury brand is set to reveal the collection, called Aria, through a series of short films on Thursday, April 15. The collection will be Gucci’s first in 2021, its centennial year.
Neither brand has commented on the report.





