Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Gucci Owner Kering in Talks to Sell Stake in $1 Billion Fifth Avenue Property, Sources Say

The Italian luxury conglomerate is looking to sell a stake in a prestigious Fifth Avenue building it purchased last year as part of its strategy to cut costs amid heavy debts and sagging consumer demand, Reuters reported.
Gucci storefront on Rue Montaigne in Paris.
Kering’s net debt soared to €10.5 billion ($12 billion) by the end of 2024. (Getty Images)

Gucci owner Kering is in exclusive talks with buyout group Ardian about the sale of a stake in a prestigious Fifth Avenue building it bought just over a year ago, two people with direct knowledge of the matter told Reuters.

The negotiations are part of the French luxury group’s broad strategy to cut costs and sell stakes in prime real estate to help lower its heavy debt as the industry struggles with sagging consumer demand.

Kering and Ardian declined to comment.

Kering, controlled by family of CEO Francois-Henri Pinault, bought 715-717 Fifth Avenue in January 2024 for $963 million to secure a top retail location in one of the world’s most popular shopping streets.

ADVERTISEMENT

The property stretches over 115,000 square feet across several stores.

Kering’s net debt soared to €10.5 billion ($12 billion) by the end of 2024, from close to zero three years earlier, following a shopping spree that saw roughly €4 billion spent on top properties in New York, Milan and Paris.

Deputy CEO Jean-Marc Duplaix said earlier this year that Kering expects to raise €2 billion or more over the next two years through real estate transactions.

Under a deal struck in January, Paris-based Ardian took a 60 percent stake in a joint venture with Kering containing three prestigious Paris properties, raising €837 million for the luxury group, which retained a 40 percent stake.

The New York property discussions are also about the sale of a stake, said the sources, declining to comment on the value of the possible transaction or size of the stake under discussion.

“We continue to work not to resell these assets, but to sell part of them and have a co-shareholder,” Duplaix told shareholders in April. He added that the properties in Milan’s Via Montenapoleone and on the Fifth Avenue were among the buildings under discussion, as well as real estate in Tokyo.

Duplaix said that maintaining a presence in the main shopping streets was essential for Kering’s brands, which also include Balenciaga and Saint Laurent.

According to Cushman & Wakefield, Via Montenapoleone in Milan was the world’s most expensive street for rents in 2024, followed by the upper-end of New York’s Fifth Avenue.

ADVERTISEMENT

By Elisa Anzolin and Mathieu Rosemain; Editing by Anousha Sakoui, Lisa Jucca and Kirsten Donovan

Learn more:

Kering’s Woes Deepen as Gucci Sales Tumble 25%

Group revenues fell 14 percent in the first quarter as Saint Laurent and Balenciaga also suffered from the downturn in luxury demand.

In This Article
Organisations

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Luxury
How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Can Big Luxury Find Its New Look?

Sex sells — if anyone can figure out what sexy means in 2026. Robert Williams tracks the search for a new silhouette at Kering’s Gucci, LVMH’s Dior and more.


Swatch Group vs Morgan Stanley: It’s Time for Transparency

After Swatch Group launched an attack on Morgan Stanley’s influential annual watch report, Swatch-owned Tissot cracks open the door for a glimpse at some numbers and Robin Swithinbank says it’s time a secretive industry came clean on financials.


Is Armani Any Closer to a Stake Sale?

Half a year after Giorgio Armani’s death, it appears to be business as usual at the sprawling fashion empire while potential investors continue to circle with no firm bid in sight.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Can Big Luxury Find Its New Look?

Sex sells — if anyone can figure out what sexy means in 2026. Robert Williams tracks the search for a new silhouette at Kering’s Gucci, LVMH’s Dior and more.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON