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Balmain has named Bruna Scognamiglio chief marketing officer, effective Sept. 9. She succeeds Txampi Diz, who departed the Mayhoola-owned French house after nearly two decades in March, and will report to Balmain’s newly-appointed chief executive Matteo Sgarbossa.
Scognamiglio joins from Ferragamo, where she was global brand and marketing director, and has served in various marketing roles at Procter & Gamble, Coty and Tod’s.
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Jean-Jacques Guevel’s departure follows the exit of the brand’s marketing chief Txampi Diz last week.
