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Alber Elbaz’s AZ Factory Set to Launch in January

Alber Elbaz
Alber Elbaz
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The project, a partnership with Swiss conglomerate Richemont, announced its new name and logo today, abandoning the working title AZFashion. It will mark the designer’s return to fashion since his blockbuster tenure at Lanvin ended in 2015.

AZ Factory Logo
AZ Factory Logo AZ Factory Logo. AZ Factory.

“We design beautiful, solutions-driven fashion that works for everyone. It is a reset,” AZ Factory said in its inaugural statement.

“I am so happy and very much looking forward to an exciting launch in late January,” Elbaz said.

About the author
Robert Williams
Robert Williams

Robert Williams is Luxury Editor at The Business of Fashion. He is based in Paris and drives BoF’s coverage of the dynamic luxury fashion sector.

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