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Purplle, an Indian e-commerce platform for beauty products, raised $45 million in a new financing round as it looks to expand its presence in the world’s second largest online market, according to a TechCrunch report.
The new round, a Series D, was financed by Sequoia Capital India and existing investors Verlinvest, Blume Ventures, and JSW Ventures and values the startup — which has raised $95 million to date — at about $300 million.
According to Purplle, which was founded eight years ago, it sells nearly 50,000 products from over 1,000 brands to an audience of 7 million monthly active users.