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Sports Direct Buys Oxford Street Freehold for Fashion Flagship

Retailer Sports Direct International has announced it will buy the freehold of a property in London's Oxford Street for 108 million pounds for use as a flagship store for its FLANNELS.com fashion brand and offices.
By
  • Reuters

LONDON, United Kingdom — Retailer Sports Direct International said on Tuesday it would buy the freehold of a property in London's Oxford Street for 108 million pounds for use as a flagship store for its FLANNELS.com fashion brand and offices.

The sports goods retailer, founded by Newcastle United owner Mike Ashley, said it was buying the property from CIP Property (AIPT), a nominee of Aviva Investors.

By Paul Sandle; editor: David Clarke.

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