Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Hostages Rescued, Armed Man Detained at P&G Factory in Turkey

Police detained an armed man who took staff hostage at a Procter & Gamble factory in northwestern Turkey on Thursday and rescued seven hostages, ending a protest against Israel’s military campaign in Gaza, the local governor’s office said.
Procter & Gamble Co. sold fewer household staples than expected last quarter as consumers grew more cautious about higher prices.
Procter & Gamble Co. (Shutterstock)

The Kocaeli governor’s office said that the hostages were unharmed, adding that the operation to rescue them was launched after negotiations with the hostage-taker failed.

“Our security forces intervened and neutralised the suspect,” the statement said, adding that he was an employee of the factory who “wanted to draw attention to the ongoing occupation in Gaza.”

P&G thanked the authorities for their handling of the crisis.

“The fact that no one was harmed is our greatest relief. We are grateful to the authorities and first responders who managed the situation with courage and professionalism,” the company said in a statement.

ADVERTISEMENT

“Our efforts to support those employees most directly impacted, their families and the entire P&G community are ongoing.”

The hostage-taker entered the factory in Gebze industrial zone in Kocaeli province around 3 p.m. (1200 GMT), the Demiroren news agency said earlier, adding that police had then rushed to the scene and sought to persuade him to give himself up.

The hostages were six men and a woman, media reports had said.

A photo released by local media earlier showed a man inside the factory whose face was covered with a Palestinian scarf and who was wearing what looked possibly like an explosive device.

Another photo from the scene showed the man holding a gun in one hand and making a ‘V’ sign with his other hand in front of a wall on which Turkish and Palestinian flags were painted with a script that reads: “Gates will open. Either coffin rest or death for Gaza.”

(Reporting by Huseyin Hayatsever and Daren Butler; Editing by Andrew Cawthorne, Nick Macfie, Hugh Lawson, Sonali Paul and Tomasz Janowski)

This article was from Reuters and was legally licensed through the DiveMarketplace by Industry Dive. Please direct all licensing questions to legal@industrydive.com.

In This Article
Topics

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Beauty
Analysis and advice on the fast-evolving beauty business.

Estée Lauder’s Surprise Acquisition, Explained

The American cosmetic giant’s buyout of Ayurvedic beauty line Forest Essentials came as a surprise. By picking an under-the-radar brand it knows well, the company can show that it’s still in the M&A game without needing to outbid rivals.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Can Big Luxury Find Its New Look?

Sex sells — if anyone can figure out what sexy means in 2026. Robert Williams tracks the search for a new silhouette at Kering’s Gucci, LVMH’s Dior and more.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON