Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Coty Posts Surprise Profit as Beauty Product Sales Recover

Cosmetics makers' sales have improved in the past few months as a surge in online orders and higher demand for skin-care products offset the blow from weak traffic at brick-and-mortar stores.
Coty office building.
Coty office building. (Shutterstock)
By
  • Reuters

NEW YORK, United States — Coty Inc posted a surprise quarterly profit on Friday as demand for its beauty products and fragrances recovered from lockdown lows and the cosmetics maker kept a tight lid on costs, sending its shares 17 percent higher in premarket trading.

Cosmetics makers' sales have improved in the past few months as a surge in online orders and higher demand for skin-care products offset the blow from weak traffic at brick-and-mortar stores.

To grab a share of the e-commerce boom, Coty has been ramping up investments in its digital platform, helping the company double its online penetration as a percentage of overall sales in the first quarter.

The Gucci perfume maker also said it was gaining market share in luxury fragrances across the United States, the United Kingdom and Germany.

ADVERTISEMENT

"The thinking that fragrances would be a category that's going to suffer eternally because of the lockdown is wrong at least (based) on what we are seeing in the United States," Coty Chief Executive Officer Sue Nabi said in an interview with Reuters.

Nabi also pointed to a recovery in the company's struggling mass beauty business, which sells products at supermarkets and pharmacies, with key US retailers opting against cutting shelf space for its CoverGirl brand for the first time in five years.

Coty said it reduced fixed costs by about $80 million in the quarter as part of its efforts to save more than $200 million annually, partly by simplifying its organizational structure.

Net revenue fell about 13 percent to $1.69 billion but was higher than analysts' estimates of $1.08 billion, Refinitiv IBES data showed.

Excluding items, Coty earned a profit of 11 cents per share, compared with expectations of a loss of 6 cents.

By Praveen Paramasivam, Aditi Sebastian; Editor: Aditya Soni

In This Article
Topics
Organisations

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Beauty
Analysis and advice on the fast-evolving beauty business.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Can Big Luxury Find Its New Look?

Sex sells — if anyone can figure out what sexy means in 2026. Robert Williams tracks the search for a new silhouette at Kering’s Gucci, LVMH’s Dior and more.


Estée Lauder’s Surprise Acquisition, Explained

The American cosmetic giant’s buyout of Ayurvedic beauty line Forest Essentials came as a surprise. By picking an under-the-radar brand it knows well, the company can show that it’s still in the M&A game without needing to outbid rivals.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON