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Church & Dwight Acquires Hero Cosmetics

The American consumer goods conglomerate announced it acquired Hero, maker of the Hero Mighty Patch acne treatment, for $630 million.

Hero products — Church & Dwight acquires Hero. (Instagram @herocosmetics)

By

Joan Kennedy

06 September 2022

The American consumer goods conglomerate, which owns Nair, Viviscal, Flawless and Trojan, announced it acquired Hero, maker of the Hero Mighty Patch acne treatment, for $630 million. Hero’s sales for the past twelve months ended June 30 were about $115 million, Church & Dwight said in a statement.

”We are excited to combine a brand that people love with Church & Dwight’s expertise and scale to continue driving success and growth in the market,” said Hero co-founder Ju Rhyu in a statement.

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About the author

Joan Kennedy

Joan Kennedy is Correspondent at The Business of Fashion. She is based in New York and covers beauty and marketing.

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Beauty

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