Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Cardi B Announces Plans to Launch Hair Care Line

The announcement came amid a broader series of social media posts that addressed comments she received after showing off her natural hair.
Cardi B at Beautycon. Getty Images.

The rapper said that she has been working on her own range “at home for my hair and my daughters” in an Instagram post. The announcement came amid a broader series of social media posts that addressed comments she received after showing off her natural hair.

“I think [it] is time for people to educate themselves on nationality, race and ethnicity,” the rapper said in her Instagram post. “Being Hispanic/Latina don’t make your hair long, don’t make your skin light or don’t make your face features slim.”

While Cardi B did not provide any details on a potential launch date, a recipe she released last year for a DIY hair mask went viral. Meanwhile, the planned launch comes against a backdrop of growing interest in hair care for historically under-served or overlooked markets.

In This Article
Topics
People

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Beauty
Analysis and advice on the fast-evolving beauty business.

Estée Lauder’s Surprise Acquisition, Explained

The American cosmetic giant’s buyout of Ayurvedic beauty line Forest Essentials came as a surprise. By picking an under-the-radar brand it knows well, the company can show that it’s still in the M&A game without needing to outbid rivals.


view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Estée Lauder’s Surprise Acquisition, Explained

The American cosmetic giant’s buyout of Ayurvedic beauty line Forest Essentials came as a surprise. By picking an under-the-radar brand it knows well, the company can show that it’s still in the M&A game without needing to outbid rivals.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON