Latest News & Analysis

How Fashion Picks Its Hip Hop Style Icons | The Debrief
This week on The Debrief, BoF correspondent Lei Takanashi explains why the industry remains tethered to a small circle of established rap stars and whether a new generation of talent can break through.

How Fashion Picks Its Hip Hop Style Icons | The Debrief
This week on The Debrief, BoF correspondent Lei Takanashi explains why the industry remains tethered to a small circle of established rap stars and whether a new generation of talent can break through.

Opulence and Restraint: Inside Antonin Tron’s Balmain Vision
Controlled eroticism and an ’80s-inflected view on mid-century glamour were in focus at Tron’s debut show for the Mayhoola-backed Parisian brand.

Opulence and Restraint: Inside Antonin Tron’s Balmain Vision
Controlled eroticism and an ’80s-inflected view on mid-century glamour were in focus at Tron’s debut show for the Mayhoola-backed Parisian brand.

Swatch Group vs Morgan Stanley: It’s Time for Transparency
After Swatch Group launched an attack on Morgan Stanley’s influential annual watch report, Swatch-owned Tissot cracks open the door for a glimpse at some numbers and Robin Swithinbank says it’s time a secretive industry came clean on financials.

Swatch Group vs Morgan Stanley: It’s Time for Transparency
After Swatch Group launched an attack on Morgan Stanley’s influential annual watch report, Swatch-owned Tissot cracks open the door for a glimpse at some numbers and Robin Swithinbank says it’s time a secretive industry came clean on financials.

America’s Obsession With Chinese Medicine Is Taking Over TikTok
The trend of ‘Chinamaxxing,’ or embracing principles of traditional Chinese medicine, is gaining steam among Gen Z as trust in the US healthcare system plummets.

America’s Obsession With Chinese Medicine Is Taking Over TikTok
The trend of ‘Chinamaxxing,’ or embracing principles of traditional Chinese medicine, is gaining steam among Gen Z as trust in the US healthcare system plummets.

Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.

Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.

Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.

Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.

Abercrombie & Fitch Forecasts Muted Annual Sales Amid Tariff Uncertainty
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.

Abercrombie & Fitch Forecasts Muted Annual Sales Amid Tariff Uncertainty
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.

Makeup by Mario Appoints Global President
Melissa Sperau, formerly of Shiseido, will join the US prestige cosmetics maker effective March 6.

Makeup by Mario Appoints Global President
Melissa Sperau, formerly of Shiseido, will join the US prestige cosmetics maker effective March 6.

Exclusive: Inside Dover Street Parfums Market’s First Pop-Up Spa
The cult-cool retailer has expanded its beauty selection in recent years, and now debuts its first-ever skincare pop-up in Paris in partnership with the US brand Monastery.

Exclusive: Inside Dover Street Parfums Market’s First Pop-Up Spa
The cult-cool retailer has expanded its beauty selection in recent years, and now debuts its first-ever skincare pop-up in Paris in partnership with the US brand Monastery.

Bath & Body Works Forecasts Annual Sales Decline on Muted Spending
The US fragrance giant forecast a steeper decline in annual sales than anticipated by Wall Street, as budget-conscious shoppers pull back on buying scented candles and fragrances.

Bath & Body Works Forecasts Annual Sales Decline on Muted Spending
The US fragrance giant forecast a steeper decline in annual sales than anticipated by Wall Street, as budget-conscious shoppers pull back on buying scented candles and fragrances.

Whoop to Expand Staff by 75% to Spur Growth Ahead of Likely IPO
The US wearable tech company intends to add more than 600 new roles across various departments, founder and chief executive Will Ahmed told Bloomberg.

Whoop to Expand Staff by 75% to Spur Growth Ahead of Likely IPO
The US wearable tech company intends to add more than 600 new roles across various departments, founder and chief executive Will Ahmed told Bloomberg.

Adidas Profit Forecast Disappoints on Tariffs, Currency Swings
The sportswear brand’s outlook fell short of expectations as US tariffs and adverse currency movements weighed on earnings, dampening investor confidence.

Adidas Profit Forecast Disappoints on Tariffs, Currency Swings
The sportswear brand’s outlook fell short of expectations as US tariffs and adverse currency movements weighed on earnings, dampening investor confidence.