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Why Fashion Needs Chief Brand Officers

During this exclusive online event for BoF Professional Members, BoF reporter Sheena Butler-Young is joined by Ana Andjelic of Banana Republic, Kyle Rudy of Kirk Palmer Associates and Lisa Butkus of Hanold Associates to explore the rise of the CBO.
Why Fashion Needs Chief Brand Officers
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5th October at 16:00 BST/ 11:00 EDT

Featuring Lisa Butkus, partner & head of retail and luxury goods, Hanold Associates, Ana Andjelic, chief brand officer, Banana Republic and Kyle Rudy, partner, Kirk Palmer Associates, in conversation with senior correspondent Sheena Butler-Young.

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