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Brenton Johns

China

Should Brands Be Less Deferential Toward China?

Public relations in China can be a cultural minefield, but market experts warn international brands against taking a conciliatory stance every time there is backlash.

China

Should Brands Be Less Deferential Toward China?

Public relations in China can be a cultural minefield, but market experts warn international brands against taking a conciliatory stance every time there is backlash.


Global Markets

Japanese Brands Take Divergent Positions on Xinjiang Cotton

As backlash over stances on Xinjiang cotton grows, Japanese brands face a familiar predicament in deciding how to proceed.

Global Markets

Japanese Brands Take Divergent Positions on Xinjiang Cotton

As backlash over stances on Xinjiang cotton grows, Japanese brands face a familiar predicament in deciding how to proceed.

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