Bits & Bytes | WME-IMG's 'Internet of Things,' Snapchat's Ad Expansion

"Hollywood Agency Looks to Mine Data From Live Events" (The Financial Times)
"Leading agency WME-IMG is taking the 'internet of things' to New York Fashion Week."

"Snapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New Era for the App" (Ad Week)
"The company announced the launch of Snapchat Partners, its long-anticipated advertising API (application programming interface), which will hook up more than 20 tech-minded companies."

"For Indian Sellers, Amazon Clicks Better Than Flipkart and Snapdeal" (Quartz)
"All three brands have invested heavily in attracting and retaining sellers—the more sellers an e-commerce platform has, the greater variety of products it has to attract buyers."

"Will Gestures Make Smartwatches Truly Useful?" (Fast Company)
"Any gesture your watch hand makes could become programmed as a control to some connected system."

"Looking for the Lowest Prices on Amazon? You May Have to Dig a Little" (The Washington Post)
"New research has found that if you fill up your digital shopping cart the way most Amazon customers do, you may not be finding your way to the rock-bottom prices that might have lured you to the site in the first place."

"Pinterest Chief Ben Silbermann: 'We're Not a Social Network'" (The Guardian)
"The visual platform's co-founder on avoiding snark, policing its content — and how it would like to make more pins buyable."