Agenda-setting intelligence, analysis and advice for the global fashion community.
How Nike Used Algorithms to Help Design Its Latest Running Shoe (Wired)
"The latest running shoes, dubbed the Epic React Flyknit, are the first to use Nike's new React foam, which is partially made of rubber. The foam itself is being seen as a competitor to adidas' Ultraboost and Nike has included more of it on the shoe's base than in other models."
Amazon Raises Seller Fees in Apparel and Accessories (Retail Dive)
"On goods selling at $75 or higher, fees for sellers in the clothing and accessories category will rise from 15 percent to 17 percent and in the handbags and sunglasses category from 15 percent to 18 percent, meaning apparel sellers will have the highest fees."
Goxip Raises $5 Million Led by Meitu to Build an Influencer Marketing Platform for Fashion in Asia (TechCrunch)
"Goxip, a Hong Kong-based social shopping service, has raised $5 million to branch out into influencer marketing. The investment was led by Meitu, the $6 billion Hong Kong-listed company that develops selfie apps and selfie-optimised phones."
Ebay CEO: Get Used to Shopping With Your Voice (CNBC)
"David Wenig, eBay chief executive, said his company has been spending 'a lot of time' to rally behind the movement toward voice shopping. EBay is already partnering with Google, where users can shop ebay.com, among other retailer's websites, via their Home devices."
Luxury Brands Underestimate WeChat's Importance Offline (Jing Daily)
"When it comes to WeChat-led omnichannel strategies, there's some catching up to do in the luxury sector. Luxury brands are expanding the ways in which they use WeChat to engage consumers, but there are some areas where activewear brands and accessible luxury brands excel, and luxury brands still lag."
