Bits & Bytes | iPhone 7, Amazon Pop-Up Shops, Snapchat's IPO

"Apple Reveals Waterproof iPhone 7 With New Camera ... And No Headphone Jack" (The Guardian)
"Apple has unveiled the iPhone 7 and 7 Plus, its next generation smartphones, which have a similar aluminium look but now waterproof with new insides, new pressure-sensitive home button, new dual-camera features and no headphone socket."

"Amazon May Roll Out of Dozens of Pop-Up Stores" (CBS)
"The online retailing giant, which is credited with contributing to the demise of brick-and-mortar stores like Borders, is planning to open about 100 pop-up stores in malls in the next year."

"Snapchat Could Go Public Early Next Year" (Vanity Fair)
"Snapchat is in talks with different investment bankers about the possibility of filing to go public, either later this year or early in 2017."

"Condé Nast Has Started Using IBM's Watson to Find Influencers for Brands" (Ad Week)
"Condé Nast is now tapping into Watson, IBM's super computer, to help build and strategise social influencer campaigns for brands."

"Zalando to Chase Fashion Sales with Bigger Own-Label Push" (Reuters)
"Zalando, Europe's biggest pure online fashion retailer, is developing its own-label unit as a stand-alone business as it seeks to enter new markets and sell on rival web sites."

"Virtual and Augmented Reality Will Reshape Retail" (Harvard Business Review)
"Virtual reality, along with its sister technology augmented reality, offers retailers the opportunity to transform how people shop."