Agenda-setting intelligence, analysis and advice for the global fashion community.

Bits & Bytes | Instagram Stories, High-Tech Olympic Apparel

Bits and Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.

Helena Pike

02 August 2016

"Instagram Takes a Page From Snapchat, and Takes Aim at It, Too" (The New York Times)
"Instagram Stories lets people share photos and videos that have a life span of no more than 24 hours with friends who follow them."

"Olympians Suit Up in High-Tech Apparel to Shave Seconds" (AP)
"With the Rio Olympics around the corner, sport giants are getting innovative with their performance apparel."

"The Rise, Fall, and Sale of Jabong Is the Future for Many Other Indian Startups" (Quartz)
"On July 26, e-commerce major Flipkart acquired Jabong for $70 million—lesser than any of the bids reportedly made for it in the last two years."

"In-Store Fulfilment is No Defence Against Amazon" (The Wall Street Journal)
"E-commerce strategies forged by traditional retailers have critical flaws as storefronts try to meet the online-marketplace cost advantage"

In This Article

Topics

Technology

Location

London, United Kingdom

Which High Street Fashion Brands Are Winning the AI Discovery Battle?

Getting recommended by ChatGPT, Claude, Gemini and other AI chatbots is fast emerging as a competitive advantage for fashion brands. As AI reshapes discovery, which brands are being favoured by AI and why?

Why Fashion Doesn’t Talk About How It Uses AI

A new analysis suggests most big fashion and retail players are using AI, though many are still reluctant to speak about it publicly.

Want to Know What Consumers Think? Ask an AI-Generated Focus Group.

Synthetic consumer research, where AI is used to simulate shoppers, is emerging as a cutting-edge way for brands and retailers to better understand their customers and test everything from products to marketing campaigns before they launch.

Opinion: Online Shopping Could Be AI’s Next Victim

The more conversational commerce becomes, the more important generative engine optimisation will be, writes Andrea Felsted.

Givenchy’s Defiant Beauty

Her third runway show for the brand is a growth spurt for Sarah Burton, writes Tim Blanks.

Paris Day Five: Identities New and Old

From Loewe to Yohji Yamamoto, the fifth day of Paris fashion week featured recently installed designers rolling out fresh identities and unbeatable masters being themselves.

US Customs Agency Says Tariff Refund System Will Be Ready in 45 Days

The Supreme Court did not say how the collected tariffs should be refunded when it struck Trump’s economic policy down as unconstitutional last month, leaving small importers worried the process would ⁠be expensive and time-consuming.

When War and Luxury Collide

Escalating conflict in the Middle East is exposing how quickly geopolitics can disrupt even luxury’s most carefully cultivated retail hubs.

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