Agenda-setting intelligence, analysis and advice for the global fashion community.
LONDON, United Kingdom — BoF kicked off this week with an examination of the impact of high street copycats on designers. We also spoke to Gosha Rubchinskiy and Adrian Joffe about how Comme des Garçons catalysed the rise of the Gosha Rubchinskiy label and investigated the fragile state of the global diamond industry. Catch up on these stories and more.
1. How Comme des Garçons Grew Gosha Rubchinskiy

Designer Gosha Rubchinskiy in the label's space at the new Dover Street Market in London | Photo: Thomas Lohr for BoF
BoF spoke exclusively with Gosha Rubchinskiy and Adrian Joffe, president of Comme des Garçons, to learn how the company catalysed the rapid growth of the skater-inflected fashion label.
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(Left to Right) Mango, Gucci Autumn/Winter 2015, H&M, Chloé Spring/Summer 2015 | Image: Paul Price for BoF
Do knockoffs harm the fashion business? Or does copying keep the wheels of the industry turning?
3. Distress in the $80 Billion Diamond Market

Diamond mine in Northern Russia | Source: Shutterstsock
Plunging diamond prices are causing hardship for people throughout the global supply chain from big mining operators in Africa, Russia and Canada to small-scale cutters and traders across Europe and Asia.
4. Nike Taps The Transformation Economy

The Nike Plus App | Source: Courtesy
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As consumers increasingly value self-actualization over stuff, the global sportswear giant is staging transformative personal experiences in a bid to capitalise.
5. Why You Shouldn't Launch a Label Straight Out of School

University of Westminster fashion studio | Source: Courtesy
Fashion designers, investors, headhunters, editors and analysts make the case for getting work experience at an established brand before launching your own.
6. Will Customised Beauty (Finally) Work?

Inside Bite Beauty's lab in New York, where shoppers can create their own lipstick shades | Source: Courtesy
A number of new brands are attempting to crack open the market for personalised beauty. Can they succeed where so many others have failed?




