Pop Quiz | Versace, Korean Travel Market, Bulgari

You can find the correct answer and detailed explanation for each question immediately following the question (simply highlight to read), along with all the answers at the end of the quiz. Good luck!

Question 1:

[ LondonOpens in new window ]

is the world’s top shopping destination. What is the second most popular shopping destination worldwide?

a. Milan
b. Dubai
c. Paris
d. New York

Answer 1: Choice (b) is correct. Dubai is the second most popular place in the world to go shopping for fashion and luxury goods, behind only London and ahead of New York and Paris, according to commercial property and real estate services adviser CBRE.

Question 2: According to the Boston Consulting Group, the 2013 luxury apparel market was worth ____ and the luxury home and furniture market was worth ____.

a. $50B, $60B
b. $60B, $50B
c. $30B, $80B
d. $80B, $30B

Answer 2: Choice (a) is correct. The luxury home and furniture market, which, according to the Boston Consulting Group, was worth $60 billion in 2013, $10 billion more than the luxury apparel market.

Question 3: Which product category is Kering bringing in-house?

a. Eyewear
b. Shoes
c. Watches
d. Home

Answer 3: Choice (a) is correct. Kering recently decided to end its licensing agreement with Safilo and bring its eyewear business in-house.

Question 4: What percentage of Versace's total revenue comes from Versace Home?

a. 2 to 5 percent
b. 5 to 8 percent
c. 8 to 10 percent
d. 10 to 12 percent

Answer 4: Choice (c) is correct. Versace Home, with 100 points of sale across the world, is one of the most successful homeware lines launched by a fashion brand. Yet, according to figures provided by the company, the business generates only 8 to 10 percent of Versace's overall turnover, implying annual revenue in the range of €40 to €50 million (about $49 to $62 million).

Question 5: How large is the Korean travel market?

a. $1B
b. $3B
c. $5B
d. $7B

Answer 5: Choice (d) is correct. The Korean travel market is worth $7 billion.

Question 6: Who said, "Dubai is an incredible place for fashion, the people in Dubai have a passion for it. I believe there is still a lot of growth and new opportunities for the city"?

a. Giorgio Armani
b. Roberto Cavalli
c. Nicholas Kirkwood
d. Stefano Gabbana

Answer 6: Choice (b) is correct. Roberto Cavalli recently said, "Dubai is an incredible place for fashion, the people in Dubai have a passion for it. I believe there is still a lot of growth and new opportunities for the city."

Question 7: Who is Bulgari's hotel partner?

a. The Peninsula
b. The Four Seasons
c. Marriott
d. Aman Resorts

Answer 7: Choice (c) is correct. Marriott works with Bulgari through a franchising agreement.

Question 8: With which mainstream retailer did the surfwear brand Saturdays collaborate?

a. Gap
b. Target
c. Uniqlo
d. Old Navy

Answer 8: Choice (a) is correct. The surfwear brand Saturdays was nominated for GQ's Young Menswear Designer of the Year award in 2012, resulting in a collaboration with Gap.

Question 9: What percent of Nigeria's retail market is still considered to be informal?

a. 33 percent
b. 50 percent
c. 75 percent
d. 90 percent

Answer 9: Choice (d) is correct. A full 90 percent of Nigeria's retail market remains informal, dominated by local traders and small market stalls, though things are changing swiftly.

Question 10: Who produces Versace's porcelain collection?

a. Wedgewood
b. Bernardaud
c. Richard Ginori
d. Rosenthal

Answer 10: Choice (d) is correct. Versace works with Rosenthal to produce its porcelain collection.

Answer Key: 1. (b) 2. (a) 3. (a) 4. (c) 5. (d) 6. (b) 7. (c) 8. (a) 9. (d) 10. (d)