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Agenda-setting intelligence, analysis and advice for the global fashion community.

Why Streetwear Is Still Booming in Latin America

While streetwear may have lost momentum in western markets, it continues to surge in countries like Brazil, Mexico and Colombia, where local entrepreneurs are injecting new energy into scenes that were already lively.
Models walking inside the Pacaembu Stadium in Sao Paulo, Brazil for the fashion show of local streetwear brand Piet.
Models walking inside the Pacaembu Stadium in Sao Paulo, Brazil for the fashion show of local streetwear brand Piet. Photography by Marcelo Soubhia. (Piet)

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