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Why Fashion Magazines Keep Launching Hong Kong Editions

Elle and Harper’s Bazaar have long published local editions that are distinct from their mainland China titles. Now more magazines, from Vogue Man to L’Officiel, are following suit as the city’s luxury market shows signs of bouncing back.
Recent covers of Elle and Esquire from Hong Kong.
The April cover of the Hong Kong edition of Elle magazine (L); the May cover of the Hong Kong edition of Esquire magazine (R). (Elle; Esquire)

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