Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Farfetch Owner Coupang: Everything You Need to Know

In its home market of South Korea, the rapid-delivery e-commerce giant sells everything from fashion and beauty products to groceries and a video streaming service.
A screenshot of the womenswear section of the Coupang website and Coupang chief executive Bom Kim.
A screenshot of the womenswear section of the Coupang website and Coupang chief executive Bom Kim. (Coupang)

Please log in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

Coupang

Further Reading

Farfetch Found Its White Knight. What’s Next?

The South Korean e-commerce firm Coupang has saved Farfetch from potential bankruptcy, and could use its logistical and marketing might to solve some of the luxury e-tailer’s seemingly intractable problems. But “everything stores” have a spotty track record when it comes to high-end retail.

In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Global Markets
A guide to unlocking opportunity in emerging and frontier fashion markets.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Estée Lauder’s Surprise Acquisition, Explained

The American cosmetic giant’s buyout of Ayurvedic beauty line Forest Essentials came as a surprise. By picking an under-the-radar brand it knows well, the company can show that it’s still in the M&A game without needing to outbid rivals.


VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON