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Build a DTC Brand with Jen Rubio | Module 6 - A Look Back at Your Learning

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This is the summary module for our Build a DTC Brand course with Jen Rubio. In this course you will learn how to plan, launch, grow and sustain a DTC brand. You’ll discover the key principles of entrepreneurship and industry leading strategies for brand management, and you’ll dive into essential concepts including: brand identity, product development, market positioning, online and offline retailing, marketing touchpoints, innovation and financing. Explore the full Direct-To-Consumer course here.

Module Overview

Key lessons and final words of advice from Jen.

Module Materials

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